growthroles

General Marketing salary in Madison

Employer-stated pay · updated Mar 10, 2026

General Marketing pay in Madison is measured from 39 postings where the employer stated pay. The best-evidenced figure is entry-level, where 33 postings put the middle half between $54,000 and $63,000, with a median of $58,000.

Pay moves with seniority here: entry-level around $58,000, mid-level around $112,000.

Against the 100 other measured markets for general marketing at entry-level, this sits below 40 of them; Mountain View leads at $160,000.

1 of these ranges rests on fewer than 10 postings, so read it as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.

7 general marketing roles are open in Madison right now, 5 listing pay.

LevelMarket rangeMedianSample
Entry $54,000 – $63,000 $58,000 33
Mid $77,000 – $154,000 $112,000 6hint

Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.

Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.

Open general marketing roles in Madison · 5 with stated pay

Pay marked e is our estimate. Everything else is the employer's own figure.

this job's payour estimatewhere most pay sits here, $56,000–$66,000scale $33,000–$93,000

Same team as Marketing Monk

What's happening in AI marketing. Daily.

Biggest story, quick hits, a prompt, one action.

7 minutes. 71,000 readers. Unsubscribe anytime.