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General Marketing salary in Columbia

Employer-stated pay · updated Mar 10, 2026

General Marketing pay in Columbia is measured from 32 postings where the employer stated pay. The best-evidenced figure is entry-level, where 13 postings put the middle half between $45,000 and $55,000, with a median of $52,000.

Pay rises with seniority here: the medians run entry-level $52,000 and senior $93,000. Moving from entry-level to senior is worth roughly 79% more.

Against the 100 other measured markets for general marketing at entry-level, this sits below 78 of them; Mountain View leads at $160,000.

1 of these ranges rests on fewer than 10 postings, so read it as a strong hint rather than a benchmark; the sample column shows exactly what backs each number.

14 general marketing roles are open in Columbia right now.

LevelMarket rangeMedianSample
Entry $45,000 – $55,000 $52,000 13
Mid $69,000 – $100,000 $86,000 9hint
Senior $75,000 – $132,000 $93,000 10

Entry is junior titles. Mid is mid-level and manager titles. Senior is senior titles. Lead is director, VP and above. Rows marked hint rest on fewer than 10 postings: read them as a hint, not a benchmark.

Ranges span the 25th to 75th percentile of employer-stated base pay for the level. Median is the 50th percentile. Sample is the number of postings measured.

Open general marketing roles in Columbia

Pay marked e is our estimate. Everything else is the employer's own figure.

CORP - Regional Field Coordinator, Marketing Lennar · Columbia New $69,000–$100,000e 2d ago Marketing Trade Show Manager Columbia Safety & Supply Family of Companies · Columbia $69,000–$100,000e 4d ago *HIRING IMMEDIATELY* - Entry Level Customer Service & Marketing Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago Junior Marketing Executives-Sports Minded & Military Wanted -SALARIED Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago ENTRY LEVEL MARKETING WITH GROWTH POTENTIAL *** Paid Training*** Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago Direct Marketing Assistant Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago Marketing Sales Representative Elevated Integrated Consultants · Columbia $69,000–$100,000e 10y ago Entry Level Marketing Management and Customer Acquisitions Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago Sales / Marketing / Customer Service Representatives Elevated Integrated Consultants · Columbia $69,000–$100,000e 10y ago Marketing Associate - Sports Minded Marketing Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago Entry Level PR and Marketing - Full Time Elevated Integrated Consultants · Columbia $45,000–$55,000e 10y ago Sports Minded Marketing & Sales Management Elevated Integrated Consultants · Columbia $69,000–$100,000e 10y ago Marketing Coordinator - Univ of South Carolina - Columbia, SC Aramark · Columbia $69,000–$100,000e Marketing Assistant- University of South Carolina Aramark · Columbia $45,000–$55,000e

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