Copy & Communications Intern
Entry-level Communications role at ZURU. Auckland · full-time · no salary stated · we estimate NZ$83,000–NZ$95,000.
ZURU has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll help shape brand voice, naming, positioning, and first-draft copy for web and product content
- You’ll write and proof packaging messages, claims, artwork, FAQs, and other customer-facing materials
- You’ll maintain naming, claims, artwork, translation, and copy-tracking records
- You’ll organise brand files, build presentations, capture meeting actions, and handle research support
- You’ll work with Marketing, Design, Product Development, Customer Service, and Compliance teams
What you bring
- You write, edit, and proofread carefully, with strong control of tone, clarity, and detail
- You’re interested in beauty, lifestyle, or FMCG brands and consumer-focused storytelling
- You stay organised and proactive while managing many small tasks in a fast-moving setting
- You collaborate comfortably across teams, including with senior stakeholders
- You can show writing through a portfolio, coursework, or personal projects; prior professional experience isn’t required
Who this fits
This role suits an early-career writer who wants practical brand-building experience in beauty and FMCG. You’ll work onsite in Auckland and collaborate across functions, including with senior stakeholders. The position is based within the New Product Development team and involves close work with the Copy & Communications Lead.
From the employer
Your future starts here! Apply now to join ZURU Edge as a Copy & Communications Intern!
We're looking for a conscientious and driven Copy & Communications Intern to join our New Product Development team within a global FMCG powerhouse. You'll gain hands-on experience shaping the voice of some of the most exciting and disruptive brands on the market working closely with our Copy & Communications Lead and partnering with Marketing, Design, Product Development, Customer Service, and Compliance teams. Along the way, you'll build practical skills in brand naming, positioning, storytelling, tone-of-voice development, and copywriting for packaging and marketing. If you're a sharp writer with an eye for detail and a passion for brand-building who wants real-world experience in beauty and FMCG, we'd love to hear from you.
What You'll Do
Brand Communications & Copywriting Support
Assist in maintaining and updating brand tone-of-voice guidelines, messaging frameworks, and copy style guides
Support brainstorming sessions for brand and product names, helping generate options that are unique, ownable, and able to clear trademark checks
Assist with early-stage brand positioning work, including audience profiling, white space identification, and claims development
Draft first-pass copy for product descriptions, FAQs, and web content for review
Proofread and edit copy across channels for grammar, clarity, and consistency with brand tone
Assist with formatting and building presentation decks, brand scripts, and internal playbooks
Packaging Copy & Messaging
Draft packaging copy and messaging hierarchies for review
Support the development of product claims, helping research claims to differentiate from competitors
Assist with proofing packaging artwork against approved copy ahead of sign-off, flagging inconsistencies or errors
Help keep copy briefs accurate and up to date, and assist where needed with the copy translation workflow between translation providers, copywriters, and creative teams
Assist in compiling fact sheets for new brands for use in web FAQs, customer service handbooks, and communication frameworks
Administrative & Cross-Functional Support
Set up and maintain spreadsheets to track naming pipelines, trademark search status, claims substantiation, and packaging artwork approvals
Support coordination of trademark search requests between branding and legal teams
Help create, populate, and organise brand documentation, naming banks, and copy libraries
Take notes and follow up on action items from meetings with Marketing, NPD, and Design teams
Provide general administrative support and assist with ad hoc research tasks, such as competitor analysis, tone-of-voice benchmarking, and audience insights
Track industry trends and consumer language to help inform brand naming and messaging development
What You'll Bring
Strong writing, editing, and proofreading skills, with a keen eye for tone, clarity, and detail
A genuine interest in beauty, lifestyle, or FMCG brands and consumer storytelling
Organised, proactive, and comfortable juggling multiple small tasks in a fast-paced environment
Collaborative and comfortable working cross-functionally, including with senior stakeholders
No professional experience required — a strong portfolio, coursework samples, or personal writing projects are welcome
About ZURU
ZURU is on a mission to disrupt across industries, challenge the status quo and catalyst change through radical innovation and automation advances. This is in play in different pillars of the company: ZURU Toys are re-imagining what it means to play; ZURU Tech is shaping a better future by leading the next building revolution; ZURU Edge is pioneering new generation FMCG brands to better serve modern consumers.
Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has quickly grown to a team of over 5000 direct and indirect members across more than 30 international locations.
One of the largest toy companies in the world, globally recognised and award-winning brands include Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns and Smashers. Our global FMCG brands include MONDAY Haircare, Rascals, NOOD, BONKERS, and Gumi Yum Surprise.
LIFE@ZURU
We recognise that ZURU’s success stems from our people and you can only be at your best when you are looking after yourself. ZURU encourages all our team members to invest in their wellbeing by providing an array of benefits and tools.
WHAT WE OFFER
🌱 Culture for Growth
🌎 Global Opportunities
💡 Surrounded by an A Player Team
💰 Competitive Remuneration
🍓 Lots of fresh fruit, coffee, pals fridge and more
ZURU – Tomorrow Reimagined
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