Growth Marketing Executive

YouTrip Open · verified Sep 20, 2026

On-site Singapore Full-time Mid-level Growth Marketing

Mid-level Growth Marketing role at YouTrip. Singapore · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Build, launch, QA, and monitor paid campaigns across markets on Meta, Google, TikTok, and other platforms
Refresh creative assets, upload them through campaign pipelines, and keep naming and tracking orderly
Watch daily budget pacing, maintain trackers, reconcile results, and manage ad-account administration
Deliver weekly performance reports with analysis, findings, and suggested campaign changes
Support CRM launches, new products, country teams, creator outreach, and platform account coordination

What you bring

Bring one to three years of hands-on paid social or paid search work, in-house or agency-side
Show that you have personally built and improved Meta campaigns plus Google or TikTok campaigns
Bring strong attention to tracking details, naming, budgets, dates, and unusual performance numbers
App marketing, AppsFlyer, CRM, or lifecycle experience is useful, as is strong AI-platform ability

Who this fits

You’ll suit a hands-on in-house performance marketing role serving several markets and working with country teams, creators, partners, and platform contacts. The job is onsite in Singapore and calls for careful campaign operations alongside weekly analysis and optimization.

From the employer

YouTrip is the leading and fastest-growing multi-currency payment platform in Asia Pacific. In 2018, we pioneered the region's first multi-currency digital wallet. Now, YouTrip is the #1 multi-currency digital wallet trusted by millions across the region, processing over US$15 billion in total payment value annually.

Our consumer and business propositions - YouTrip and YouBiz - empower individuals and businesses with inclusive, accessible, and affordable financial solutions. YouTrip has raised over US$110 million to date, including its recent Series B round led by global venture capital firm Lightspeed Venture Partners—underscoring strong investor confidence in its mission to transform digital financial services across the Asia Pacific.

Recognised as World Economic Forum's Global Innovator 2025, CNBC's World's Top Fintech Companies (2025, 2024), and LinkedIn's Top Startup (2024, 2023), YouTrip is dedicated to creating the next generation of digital finance services for consumers and businesses.

Valuing an entrepreneurial culture of diversity and inclusion, we are seeking driven individuals to join our fast-growing regional team as we push the boundaries of innovative fintech solutions.

About this Role

This is a hands-on role in an in-house performance marketing team running paid acquisition across several markets. You will build, launch, and monitor campaigns, working closely with the marketing teams to ensure we have high-performing creatives and results.

You Will

Build and run campaigns across markets

Build, launch, and QA campaigns on Meta, Google, TikTok, and other platforms across countries
Keep creatives fresh on a regular cadence, upload assets through our pipelines, and keep naming conventions and tracking parameters clean
Monitor daily pacing against budgets and flag where spend should shift
Work to a consistent way of running campaigns across all our markets, and help improve it as we go

Keep the numbers and maintain accounts

Own weekly reports, including performance analysis, insights, and recommended optimizations
Keep costs and trackers up to date and run reconciliation of the numbers
Maintain audience syncs, exclusion lists, and conversion event checks across platforms
Manage ad-account admin: users, billing, payment methods, invoices, and platform policy issues

Support CRM and new verticals

Support CRM/Lifecycle initiatives, helping take campaigns from brief through to launch and read-out
Support the launch of new products and verticals as they come online

Be the day-to-day contact

Work with country teams on execution questions and paid amplification of content, creator, and community campaigns
Own day-to-day creator and partner outreach and coordination
Handle day-to-day questions from platform account managers and escalate accordingly

You Are

1 to 3 years hands-on in paid social or paid search, agency or in-house, and you have personally built and optimised campaigns on Meta and at least one of Google or TikTok
Careful with detail: tracking parameters, naming, budgets, dates. You notice when a number looks wrong before anyone else does
High competency in AI platforms is a plus
App marketing and experience with platforms like AppsFlyer is preferred
Exposure to CRM or lifecycle marketing (push, email, in-app) is a plus