Manager, Paid Social
At a glance
Manager-level Paid Social role at WPP Media. New York · $60,000–$140,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Build account forecasts and plans with direction from the Director and Account Director
- Turn client products and marketing goals into paid social campaign strategies and delivery plans
- Coordinate with internal teams to shape integrated social campaigns, then track results against client metrics
- Prepare monthly client reports and contribute to business reviews, new business work and process changes
- Develop efficiency-focused creative tactics, tools and campaign documentation
What you bring
- At least three years planning and buying across paid social platforms, including Facebook, Instagram or another listed platform
- A bachelor’s degree in a listed business or communications field, or equivalent professional experience
- A record of growing accounts and delivering strong client experiences through client-side relationships
- You can use paid media strategy to support earned media campaigns and business goals
Who this fits
This manager role suits someone ready to guide and mentor junior teammates while taking on more account strategy; prior management experience is a plus. The role follows a hybrid schedule, with teams in the office around four days a week. The stated base salary range is $60,000 to $140,000 per year.
From the employer
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
Role Summary & Impact
As a Manager, Paid Social, you will be responsible for the operational management of a client's paid social marketing initiatives. You will manage the less expert team members and focus increasingly on strategy development for the dedicated account(s).
Skills and Experience
- Develop forecasts and plans, using input from your Director and Account Director.
- Understand the client’s product and their marketing objectives and goals to define a campaign strategy and deliverable plans.
- Work closely with other internal departments to develop fully integrated social campaigns.
- Monitor, track and evaluate campaign performance analytics, based on critical client metrics.
- Deliver monthly client reports.
- Think creatively and develop tools and creative tactics to improve efficiencies.
- Actively contribute to business reviews, corporate initiatives, automation projects, process changes and rollouts as well as new business efforts.
- Create, or assist in creating, POVs, standard methodologies, and key process documentation.
- Bachelor’s Degree in Business, Analytics, Marketing, Communications,
- Advertising; OR equivalent professional work experience.
- 3+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
- A solid record in growing account scale and success and delivering great customer experiences through your working relationships on the client side.
- Desire to manage and mentor junior members of a team, prior experience as a manager a plus.
- Demonstrated ability to use paid media strategy to complement earned media campaigns and meet business objectives.
- Excellent verbal and written skills; exceptional organizational skills, multi-tasking capabilities, and attention to detail.
Life at WPP Media & Benefits
Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment.That's why we've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country.
Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, go to https://mybenefits.wpp.com/public/welcome for more details.
US Pay Range$60,000—$140,000 USDPlease read our Privacy Notice for more information on how we process the information you provide.
Paid Social work from LinkedIn, X, Reddit and Upwork, in one list.
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