Assistant Manager - Performance Marketing

Weekday AI Open · verified Sep 11, 2026

On-site Mumbai Full-time Manager Performance Marketing

Mid-level Performance Marketing role at Weekday AI. Mumbai · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Own strategy and account oversight across search, social, programmatic, and other paid media
Take clients from onboarding through daily advertising operations with internal and external coordination
Build and improve campaigns through keyword research, ad copy, audience, and creative testing
Manage multiple accounts and budgets, using ROAS and performance metrics to guide optimization
Analyze results in Excel and analytics tools, then prepare recommendations and QBR insights

What you bring

Bring two to four years in digital, performance marketing, or advertising operations
Show hands-on management of client accounts and complete digital campaigns across Google Ads, Meta Ads, or programmatic platforms
Use advanced Excel plus analytics and reporting tools for analysis and reporting
Communicate effectively in writing and conversation with clients and stakeholders

Who this fits

You’ll work onsite in Mumbai in a full-time, client-facing role managing multiple accounts. This suits someone who can manage projects and time well, communicate proactively in English, and learn independently while working with leadership and external stakeholders.

From the employer

This role is for one of Weekday’s clients
Salary range: Rs 700000 - Rs 1000000 (ie INR 7 - 10 LPA)

Min Experience: 2+ years
Location: Mumbai, Maharashtra, India
JobType: full-time

End-to-end management of top clients to drive digital media growth, focusing on high-quality execution of paid search, Meta campaign management, and leveraging DV360. This role enables expertise in Search Engine Marketing (SEM) and Meta Ads platforms, requiring strong Excel, project and time management, proactive communication, self-drive to learn, and excellent English skills.

Requirements

Key Responsibilities

Lead strategy, performance management, and account oversight across key digital channels including Search, Social, Programmatic, and other paid media platforms for multiple clients.
Manage the complete client lifecycle, from acquisition and onboarding to day-to-day digital advertising operations, coordinating with both internal teams and external stakeholders.
Collaborate with leadership to refine and execute strategic plans, providing expert guidance and recommendations on digital campaign planning, execution, and optimization.
Conduct keyword research, develop campaign structures, write ad copy, and estimate search traffic while aligning campaigns with client business goals.
Perform creative and audience analysis and run A/B tests on ad creatives and audience segments to identify high-performing strategies.
Manage multiple client accounts and advertising budgets, optimizing campaigns to achieve strong Return on Ad Spend (ROAS).
Conduct research on industry trends, client markets, and competitive landscapes to support campaign strategy and optimization.
Perform regular campaign analysis and data interpretation using Excel and analytics tools to generate insights and recommendations.
Provide strategic recommendations for landing pages, ad creatives, and campaign messaging to improve campaign performance.
Monitor and maintain digital advertising budgets while tracking key success metrics.
Ensure quality and timely delivery of client requests and campaign deliverables.
Support Quarterly Business Reviews (QBRs) by working with account managers and preparing performance insights and data analysis.

Qualifications

2-4 years of progressive experience in digital marketing, performance marketing, or digital advertising operations.
Proven experience managing client accounts and end-to-end digital marketing campaigns.
Hands-on experience with major digital advertising platforms (e.g., Google Ads, Meta Ads, programmatic platforms).
Advanced proficiency in Microsoft Excel for data analysis and reporting.
Proficiency with analytics and reporting tools (e.g., Google Analytics, Mobile Measurement Platforms like AppsFlyer, Branch).
Strong written and verbal communication skills for client and stakeholder engagement.

Benefits & Perks

Direct collaboration with a visionary leadership team in a dynamic, trend-setting organization.
Significant growth opportunities as a key member of an early-stage, rapidly expanding core team.
A vibrant and professional work environment alongside highly driven, innovative, and decisive colleagues.

Must-have skills

Performance Marketing, Google Ads, Meta Ads

Good-to-have skills

DV360, SA360