Regional Sales Manager
At a glance
Manager-level Sales Leadership role at Watts Water Technologies. St. Neots · full-time · no salary stated · we estimate £43,750–£69,172 across the United Kingdom.
Watts Water Technologies has not published a salary for this role. The figure below is our estimate, not theirs.
growthroles summary, based on the employer's posting.
What you'll do
- Build a North-region sales plan for new and existing accounts, then own customer turnover and profitability
- Grow relationships across water companies, contractors, consultants, distributors, OEMs and end users
- Move valve projects from pipeline to profitable orders, including utility upgrades, treatment works and network improvements
- Get Watts valves specified in designs and frameworks, and support customers with technical presentations, demos and training
- Track sales and project results in Salesforce, negotiate customer terms, and coordinate quotations with internal teams
What you bring
- At least three years of successful technical selling in valves, water utilities, flow control or a related infrastructure field
- You have worked with water companies, framework contractors, consultants, distributors, OEMs or end users
- You understand water and wastewater treatment, distribution networks, valve applications and UK procurement routes
- You can win project-based sales, negotiate commercially and manage a large territory; a full UK driving licence is required
Who this fits
This individual-contributor role suits a self-directed technical salesperson comfortable owning a broad North UK territory and working toward sales, margin and market-share targets. A relevant degree is preferred, and professional sales or technical qualifications are advantageous.
From the employer
Responsibilities and Duties
· The Regional Sales Manager (RSM) will have full responsibility for the sales development, turnover and profitability of all customers within the North Region.
· Develop and execute a robust regional sales strategy for new & existing customers with a particular focus on water utilities business, aligned with the company's sales objectives and long-term growth plans.
· Manage and grow relationships with water utility companies, framework contractors, engineering consultants, OEMs, system integrators, distributors and key end users.
· Promote the Watts portfolio of products, with particular focus on isolation valves, control valves, pressure management valves, air valves, check valves and associated water infrastructure products.
· Engage with asset managers, project engineers, design consultants and procurement teams to ensure Watts products are specified and approved within project designs and framework agreements.
· Develop project pipelines and convert opportunities into profitable orders through effective project tracking and stakeholder engagement.
· Identify and secure new business opportunities within AMP programmes, infrastructure upgrades, treatment works, pumping stations, reservoirs and network improvement projects.
· Work closely with the Internal Sales Team, Product Management and Technical Support functions to deliver accurate quotations, technical solutions and project support.
· Achieve and exceed annual sales, margin and market share targets set by the UK Sales Leader.
· Maintain a detailed understanding of competitor activity, market trends, procurement routes and industry developments within the relevant industries.
· Negotiate and implement commercial agreements, pricing structures and framework terms with customers in accordance with company policies.
· Drive specification and project opportunities through consultants, contractors and utility engineering teams.
· Develop and deliver technical presentations, product demonstrations and training sessions to customers and industry stakeholders.
· Work collaboratively with marketing teams to develop sector-specific literature, case studies, technical documentation and promotional campaigns that enhance the Watts brand within the Water Utilities market.
· Maintain accurate customer, opportunity and project information using the company CRM system (Salesforce).
· Produce regular reports covering sales performance, project pipeline, market intelligence and business development activities.
· Ensure compliance with all company procedures, health and safety requirements and quality management systems.
· Undertake any additional duties as reasonably required by the UK Sales Leader.
Education
· Degree in Engineering, Business, Sales Management or a related discipline preferred.
· Professional sales or technical qualifications would be advantageous.
Management
· This role has no direct reports.
Experience, skills and qualities
· Minimum of three years' successful technical sales experience within the valve industry, water utilities sector, flow control products or related infrastructure markets.
· Demonstrable experience working with water companies, framework contractors, engineering consultants, distributors, OEMs and end users.
· Strong knowledge of water and wastewater treatment processes, distribution networks and associated valve applications.
· Proven ability to identify, develop and close project-based and specification-led sales opportunities.
· Excellent commercial awareness with a proven track record of delivering profitable growth.
· Strong negotiation, communication and presentation skills.
· Ability to build long-term relationships with key stakeholders across utility organisations and supply chains.
· Good understanding of UK water industry procurement routes, frameworks and AMP investment programmes.
· Self-motivated, results-driven and capable of managing a large geographic territory.
· Proficient in Microsoft Office applications and CRM systems (Salesforce).
· Full UK driving license.
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