Field Marketing Manager, North America - Nationals and Distributors
At a glance
Manager-level Event Marketing role at WatchGuard Technologies, Inc. Seattle · full-time · $105,000–$120,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Build marketing plans for national accounts and distributor partners to increase seller and customer awareness and engagement
- Adapt WatchGuard campaigns and materials for partner and end-user audiences, including writing targeted messaging and creating content
- Coordinate with sales, regional marketing, product marketing and demand generation teams on partner priorities
- Plan and deliver in-person field events, then support the operational and financial work behind partner incentive and funding programs
What you bring
- You have experience planning and delivering in-person field marketing events
- You can develop audience-specific messaging and content, and manage the operational and financial details of partner programs
- You bring a data-informed approach to marketing and can build working relationships across partner and internal teams
Who this fits
This is an individual-contributor manager role focused on national account and distributor partners. It suits a hands-on marketer who can balance planning, content development, event delivery and program administration. The role is onsite in Seattle.
From the employer
The Field Marketing Manager, North America - Nationals and Distributors is a results-driven marketer responsible for maximizing awareness and enablement with sellers and end users through our key DMR and Distributor relationships. This individual contributor role combines partner relationship management, integrated marketing strategy, messaging, content creation, and hands-on execution to drive partner engagement and pipeline growth.
Working closely with our National Accounts and Distribution Sales teams, regional Field Marketing, Product Marketing, and Global Demand Generation, this role demands a clear understanding of unique partner and end user audiences and the ability to refine and package WatchGuard content and campaigns to enable successful promotion and sales. The ideal candidate is a collaborative, data-driven marketer who can build trusted relationships with stakeholders and drive alignment on marketing priorities. They have the experience to successfully plan and execute onsite field events and can roll up their sleeves to craft targeted messaging, create new content and facilitate operational and financial processes involved in unique incentive and funding programs.
Why Work for WatchGuard?
WatchGuard is a global leader in network security and intelligence, advanced endpoint protection, multi-factor authentication, and secure Wi-Fi. Our award-winning products and services are trusted worldwide by more than 18,000 security resellers and service providers to protect more than 250,000 customers. Our technology keeps our customers ahead of increasingly sophisticated hackers and has fueled record revenues at WatchGuard.
WatchGuard is headquartered in Seattle, Washington, with team members working remotely and in offices worldwide.
Our company culture places an intense focus on our customers and employees. From the newest employee to our CEO, you'll find that each person at WatchGuard embodies our Core Values: Accountability, Community, Belonging, Action, Innovation, and Customer-Centric. Learn more about our company culture at www.watchguard.com/wgrd-careers.
WatchGuard provides equal employment opportunities for all qualified employees, regardless of their race, color, national origin, religion, ancestry, creed, pregnancy, age, sex, sexual orientation (including gender expression or identity), marital status, mental or physical disability, honorably discharged veteran or military status or any other category protected by federal, state or local laws. Our equal employment opportunity (or EEO) policy focuses solely on the talent, hard work, contributions, and actual results achieved by each WatchGuard employee and on the potential of employment candidates to make such contributions. We consider focusing on an employee's protected characteristics rather than on talent, hard work, and actual work results to violate our EEO policy. As an Equal Opportunity Employer, we are committed to a diverse workforce. WatchGuard participates in E-verify.
WatchGuard is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. Please let us know if you need assistance or accommodation due to a disability.
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