Field Marketing Associate

Welcome to Whataburger Careers!

Our Flavor — Why Whataburger

Whataburger isn’t just a fast-food burger chain it is where bold leadership starts — and where potential doesn’t just grow, it heats up. Whether you're leading the line or working behind the scenes, this is the place where opportunities stack up, and every day gives you a chance to Make a Difference.

Since 1950, we’ve invested in people who lead with integrity, Serve with Heart, and bring their best flavor to the team. We believe in working together, speaking up, having a little fun, and Winning as One — because great burgers (and great teams) start with the right ingredients. If you're ready — to learn, grow, impact, and Move Forward Boldly — we’ve got your back and your path cooked to perfection.

Your Recipe for Impact — What You’ll Do

As a Field Marketing Associate, you'll help power the marketing activities that connect our restaurants to the communities they serve. By coordinating marketing operations, supporting local initiatives, and ensuring the seamless execution of day-to-day department activities, you'll play an important role in helping teams deliver meaningful experiences for our customers.

In this role, you'll Make a Difference by supporting marketing initiatives that drive restaurant success and community engagement. You'll Serve with Heart by providing dependable support to internal teams, partners, and stakeholders. By collaborating across departments and helping execute shared goals, you'll Win as One. And through your adaptability, organization, and commitment to continuous improvement, you'll help us Move Forward Boldly as we grow our brand and strengthen our impact.

Day-to-Day Ingredients — Responsibilities

As a Field Marketing Associate, you will:

• Prepare reports, presentations, spreadsheets, and correspondence
• Maintain marketing materials, department records, and documentation
• Coordinate event support and local marketing activities
• Assist with new restaurant opening marketing initiatives
• Process invoices, expenses, sponsorship requests, and vendor inquiries
• Support menu, pricing, and marketing system updates
• Maintain accurate reporting and department data
• Assist with day-to-day marketing and operational projects
• Help ensure timely execution of team priorities and initiatives
• Perform additional duties as assigned

The Sauce — Pay & Perks

As a Field Marketing Associate, you will receive:

• Base compensation up to $25.38
• Bonus Program
• 5 weeks PTO
• Paid Corporate Holidays
• Paid Parental Leave*
• 401(k) match $1/$1 up to 4%
• Competitive Medical, Dental and Vision Benefits*
• Short-term and Long-term Disability Benefits*
• Opportunities for Career Development and Growth
• Whataburger Family Foundation - Scholarship Program (dependents eligible) and Hardship Grant Assistance
• Discounted Meals for You and a Guest
• Wireless Service Discounts
• Computer & Software Discounts
• Fitness / Gym Discounts
• Awards and recognition for all you do
• Retirement Celebration Program

What You Bring to the Table — Required Experience

As a Field Marketing Associate, you must have:

• High school diploma, GED, or equivalent work experience
• Strong organizational and time management skills
• Ability to manage multiple priorities with accuracy and attention to detail
• Proficiency with Microsoft Office applications, including Excel, Word, and PowerPoint
• Strong written and verbal communication skills
• Experience supporting administrative, operational, or marketing-related activities
• Ability to handle confidential information with professionalism and discretion
• Strong customer service and relationship-building skills
• Ability to work independently and collaboratively in a fast-paced environment

Extra Toppings — Desired Experience

As a Field Marketing Associate, we prefer you to have:

• Associate's or bachelor's degree in Marketing, Business, Communications, or a related field
• Experience supporting marketing programs or events
• Experience with invoice processing, vendor coordination, or budget tracking
• Knowledge of marketing systems, reporting tools, or workflow platforms
• Experience supporting multi-location or field-based operations
• Process improvement mindset with strong problem-solving skills
• Familiarity with restaurant, retail, hospitality, or franchise environments

Where & How You’ll Work

This role is based at the San Antonio Home Office, working on‑site Monday through Thursday with remote flexibility on Fridays. In this role, you’ll have strong collaboration with leadership, across cross-functional teams, and with external partners to align capabilities with restaurant realities. The work environment is fast‑paced and requires sound judgment, strategic thinking, and strong collaboration skills. Full‑time availability is required, with occasional extended hours based on business needs, along with occasional travel to properties, project sites, and external meetings. Candidates must reside within commuting distance of the San Antonio Home Office.

Whataburger is committed to providing equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, age, or other condition or status protected by law. Whataburger participates in the federal E-Verify Program. For more information go to www.dhs.gov/E-Verify. E-Verify is a registered trademark of the U.S. Department of Homeland Security.

*Eligibility rules may apply to specific benefits