Sr. Specialist, Wholesale Marketing

Vuori, Inc Open · verified Aug 15, 2026

On-site Carlsbad Full-time Senior General Marketing

Senior General Marketing role at Vuori, Inc. Carlsbad · full-time · $93,000–$120,000 base.

SalaryStated by Vuori, Inc

$93,000 – $120,000

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll run seasonal marketing plans for Specialty Accounts and support sales representatives and retail partners
You'll create account-level activations for growth opportunities, launches, and seasonal priorities
You'll deliver fixtures, signage, collateral, and point-of-purchase programs from planning through rollout
You'll manage retail environments, vendors, timelines, budgets, assets, promotions, and account calendars
You'll lead local events and improve reporting, tools, and processes for scalable wholesale marketing

What you bring

At least five years in wholesale, retail, brand marketing, or a related field
Experience running fixture, point-of-purchase, and merchandising programs
Background supporting national retailers, sporting goods stores, department stores, or specialty accounts
Strong project management, organization, communication, and stakeholder collaboration skills
Ability to lift up to 50 lbs

Who this fits

This role suits a marketer who can manage projects, build account relationships, and protect consistent brand presentation across physical and digital retail spaces. You'll work onsite in Carlsbad within a fast-moving, entrepreneurial environment and must be able to lift up to 50 lbs. You'll collaborate across sales, visual merchandising, brand, community, and other teams.

From the employer

Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression and life. Our high energy fast paced retail environment is reflected in the clothes we make. We aim to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose…while having a lot of fun along the way. We are proud to be an outlet for opportunity and for personal growth and success.

Vuori is seeking a strategic Senior Wholesale Marketing Specialist to support the wholesale business, with a primary focus on the Specialty Account channel. This role will be responsible for driving best-in-class brand execution, supporting seasonal GTM initiatives, managing digital assets and marketing POP, and helping scale operations that enable sustainable growth across physical and digital environments for Specialty Accounts.

At the heart, this position is a marketer, project manager, and relationship builder, capable of managing multiple workstreams while maintaining attention to detail and ensuring Vuori’s brand storytelling is coming through in accounts. This position will play a critical role in supporting wholesale reps, leading the end-to-end development of wholesale fixtures and POP programs, and driving grassroots marketing initiatives that strengthen Vuori’s presence in local markets.

What you'll get to do:

Execute all seasonal wholesale marketing strategies across Specialty accounts and serve as the trusted marketing partner to sales rep and accounts
Develop account-specific activation plans that support growth opportunities, new account launches, and seasonal marketing priorities within portfolio
Partner closely with Sales, Visual Merchandising, Brand Environments, Community Marketing, and Brand Marketing teams to deliver integrated campaigns to accounts
Own the end-to-end development and deployment of wholesale fixtures, fixture rollouts, signage, marketing collateral, and POP across Specialty Accounts and identify opportunities to streamline processes
Monitor and manage wholesale partner physical and digital environments to ensure consistent and elevated brand presentation
Manage vendor and account relationships, production timelines, budgeting and planning for any Specialty Account needs
Partner with Visual Merchandising teams on planograms, custom installations, and in-store marketing programs, while identifying opportunities to enhance product and brand positioning and storytelling
Lead grassroots wholesale marketing events and/or educational clinics that support filed reps and Specialty Accounts, while also supporting the larger wholesale marketing team with tradeshows and other event opportunities that deepen consumer and partner engagement with brand
Develop tools, reporting, and processes that improve visibility, efficiency and scalability across the wholesale marketing team
Organize and distribute approved seasonal assets through DAM platforms and partner channels
Track all event recaps and performance reporting
Track promotions, co-op marketing programs, and account marketing calendars

Who you are:

5+ years of experience in wholesale marketing, retail marketing, brand marketing, or related field.
Proven experience managing fixture programs, POP development and merchandising initiatives
Experience supporting national retail partners, sporting goods retailers, department stores, or specialty accounts
Strong project management skills with the ability to manage multiple priorities simultaneously
Exceptional organizational skills and attention to detail.
Experience coordinating marketing assets, DAM systems, POP programs, retail activations, or visual merchandising initiatives
Strong written and verbal communication skills with the ability to collaborate across functions and influence stakeholders
Comfortable working in a fast-paced, entrepreneurial environment
Ability to lift up to 50 lbs.

Our investment in you:

At Vuori, we’re proud to offer the following to our employees:

Health Insurance
Savings and Retirement Plan
Employee Assistance Program
Generous Vuori Discount & Industry Perks
Paid Time Off
Wellness & Fitness benefits

The salary range for this role is $93,000 per year - $120,000 per year. This role is bonus eligible.

Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.

All your information will be kept confidential according to EEO guidelines.