International Marketing Director Cystic Fibrosis
At a glance
Leadership Marketing Leadership role at Vertex Pharmaceuticals. Paddington · full-time.
Pay not stated Marketing Leadership salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Assess the cystic fibrosis market, Vertex’s position, and portfolio results against business goals
- Shape brand strategy and lifecycle work with the brand or team lead
- Lead strategic and tactical plans for the assigned product and inform forecast assumptions
- Turn HCP and patient research into insights and recommendations for business opportunities
- Build cross-functional partnerships and assess the brand’s activity returns
What you bring
- A bachelor’s degree and typically ten years of experience, or an equivalent education and experience combination
- Background in pharmaceutical marketing or a related area such as sales or agency work
- Experience working with a communications review committee on marketing tactics
- An analytical approach, with experience guiding others through complex problems
- Strength in strategy, performance tracking, market forecasting, business drivers, and MS Office
Who this fits
You’ll suit a senior marketing role focused on cystic fibrosis, portfolio performance, insights, and cross-functional decision-making. The position is based in Paddington, United Kingdom. You can work remotely up to two days each week in the hybrid setup or choose an on-site schedule of five days weekly, subject to Vertex’s flex policy.
From the employer
Job Description
General Summary:
The International Marketing Director Cystic Fibrosis is accountable for understanding the market landscape and Vertex's position within the market, leading business activities aligned with performance goals of the portfolio, tracking performance against those goals.
Key Duties and Responsibilities:
- Partners with brand/team-lead to shape the brand strategy and brand life-cycle activities
- Directs the development and implementation of strategic and tactical plans for assigned product
- Provides input into forecasting assumptions
- Generates and consolidates key insights across HCPs and patient stakeholders (through market research, ad boards, etc.) and makes strategic recommendations to advance performance against goals
- Develops strong partnerships with cross-functional team to support business goals
- Evaluates ROI for activities of the brand
Knowledge and Skills:
- Direct experience with communications review committee for review of tactics
- Ability to oversee generation of insights and apply those insights to business problems/opportunities and make strategic recommendations
- Analytical mindset, with demonstrated ability to lead others to solve complex problems
- Demonstrated ability to develop strategy, make strategic recommendations, and monitor performance
- Advanced knowledge of market forecasts and relationship of business drivers to revenue
- Advanced working knowledge of MS Office applications, including PPT, Excel and Word
- Experience in pharmaceutical marketing or closely related field(s) (e.g., pharmaceutical sales, ad agency, etc.)
Education and Experience:
- Bachelor’s degree required
- Typically requires 10 years of experience or the equivalent combination of education and experience
At Vertex, we embrace continuous learning and encourage employees to stay informed on advances in AI, technology, automation, and industry trends. We seek talent who bring an external perspective, demonstrate curiosity and sound judgment, and thoughtfully adopt new capabilities that improve decision-making, drive innovation, increase efficiency, and help deliver better outcomes for patients.
Flex Designation:
Hybrid-Eligible Or On-Site EligibleFlex Eligibility Status:
In this Hybrid-Eligible role, you can choose to be designated as:
1. Hybrid: work remotely up to two days per week; or select
2. On-Site: work five days per week on-site with ad hoc flexibility.
Note: The Flex status for this position is subject to Vertex’s Policy on Flex @ Vertex Program and may be changed at any time.
Company Information
Vertex is a global biotechnology company that invests in scientific innovation.
Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com
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