growthroles

Account Executive

Veriforce veriforce.com Open · verified Oct 18, 2026
Hybrid Toronto Calgary Full-time Mid-level Account Executive

At a glance

Mid-level Account Executive role at Veriforce. Toronto · full-time · no salary stated · we estimate CA$82,500–CA$182,050.

Estimated pay

Veriforce has not published a salary for this role. The figure below is our estimate, not theirs.

CA$82,500 – CA$182,050
What the middle half of mid-level account executive roles in Toronto paid, among postings that did state a salary.
Worked out from 61 postings that stated pay, median CA$140,800. Last updated Oct 18, 2026.
RoleAccount Executive
SeniorityMid-level
LocationToronto
WorkplaceHybrid
EmploymentFull-time
PostedSep 11, 2026 · 5w ago
Also hiring inCalgary
Role brief

growthroles summary, based on the employer's posting.

What you'll do

  • Build qualified pipeline across a defined territory through outbound and account-based work with BDRs
  • Run discovery using MEDDIC or BANT, confirming fit, urgency, decision roles, and business drivers
  • Show how compliance, risk reduction, and operational efficiency connect to each prospect’s needs
  • Take new-logo deals through proposals, commercial negotiation, leadership or legal review, and close
  • Share industry and competitive insights with Product, Marketing, and GTM leadership to improve sales playbooks

What you bring

  • At least three years of full-cycle B2B sales experience and a record of beating new-business quota
  • Sales experience with Oil & Gas, Mining, Utilities, or Manufacturing customers
  • Working command of MEDDIC, BANT, Challenger, or a comparable structured methodology, plus disciplined CRM use
  • Ability to build and defend ROI cases while engaging operations, HSE, procurement, and C-suite stakeholders

Who this fits

You’ll suit a mid-level hunter who enjoys outbound prospecting, long sales cycles, executive conversations, and opening new accounts. The role is hybrid in Toronto and requires travel within your territory as needed.

From the employer

Veriforce is a leader in contractor compliance and supply chain risk management, helping the world's most safety-conscious organizations protect their workers, their reputation, and their operations. As Account Executive, you will own a defined geographic territory and drive new business growth across one or two of the key industries; including Oil & Gas, Mining, Utilities, and Manufacturing.


This is a full-cycle, new-logo sales role. You will take opportunities from prospecting and qualification through solution positioning, demonstration, negotiation, and close articulating clear business value and driving adoption of Veriforce solutions with the organizations that need them most. 1. Build Pipeline & Prospect Relentlessly
• Build and maintain a healthy pipeline of qualified opportunities with strong coverage against quota
• Execute outbound and account-based prospecting strategies in close partnership with BDRs
• Prioritize and systematically engage ICP accounts across your territory

2. Qualify with Rigor (MEDDIC / BANT)
• Lead structured discovery to uncover business drivers, urgency, and decision dynamics
• Validate ICP fit and apply deal qualification rigor early — and revisit it throughout the cycle
• Build multi-threaded relationships across economic buyers, champions, and influencers

3. Sell on Value
• Map customer challenges to Veriforce solutions across compliance, risk reduction, and operational efficiency
• Own and deliver product demonstrations tailored to each customer's use case
• Develop ROI-driven business cases that give champions the tools to sell internally

4. Negotiate & Close
• Build compelling, value-based proposals aligned with customer objectives and internal pricing frameworks
• Lead commercial negotiations with a structured, disciplined approach
• Engage leadership and legal at the right moments to accelerate — not slow — the deal

5. Bring the Market Inside
• Stay current on industry trends, competitive dynamics, and evolving customer needs
• Feed insights back to Product, Marketing, and GTM leadership
• Contribute to the continuous improvement of sales processes and playbooks

How Success Is Measured
• Revenue performance: New ARR closed vs. quota, win rate on qualified opportunities, average deal size, and sales cycle length
• Pipeline health: Pipeline coverage ratio, qualified opportunities created, and depth of ICP account engagement
• Sales effectiveness: Stage-to-stage conversion rates, proposal-to-close ratio, and the share of deals with a documented business case and full qualification
• Forecast reliability: Forecast vs. actual variance and CRM discipline
• Customer outcomes: Quality of onboarding handoff, implementation readiness at close, and customer satisfaction in the first 90 days • 3+ years of full-cycle B2B sales experience, with a proven record of exceeding new-business quota
• Experience selling into industrial sectors — Oil & Gas, Mining, Utilities, or Manufacturing required
• Command of a structured sales methodology (MEDDIC, BANT, Challenger, or similar) and disciplined CRM habits
• A hunter's mindset: comfortable with outbound, resilient in long cycles, and energized by opening new doors
• Executive presence and the ability to multi-thread across operations, HSE, procurement, and the C-suite
• Strong business acumen: you can build an ROI case and defend it in a negotiation
• Willingness to travel within territory as required

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