Senior Field Marketing Manager - Quality Cloud
At a glance
Senior Event Marketing role at Veeva Systems. Remote, United States · full-time · $95,000–$175,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set the field marketing plan around target buyers’ interests, aligning objectives and themes with teams across the business
- Build campaigns and communications with product marketing, creative, customer marketing and marketing operations
- Reach target-account contacts with awareness and education programs that help create pipeline and advance sales opportunities
- Run in-person and online events, covering logistics, promotion, content and follow-up, then assess their impact
- Review program and ABM results, improve performance, coordinate with sales teams and keep account records accurate
What you bring
- At least seven years in marketing for enterprise software
- Strong communication and writing ability, with the organization to handle several projects on tight timelines
- Experience delivering content through LinkedIn, plus familiarity with data visualization and marketing automation tools
Who this fits
This senior role suits a self-directed marketer who can juggle detailed work and partner across marketing and sales teams. It is remote, with candidates required to live in the Eastern or Central time zones.
From the employer
The Role
Veeva is seeking a Senior Manager of Field Marketing. This is a great opportunity for someone who is looking to learn from and contribute to a high-caliber team at a high-growth company. You can make a real impact across many areas within the organization, including industry and company events, communications, demand generation, and digital events and marketing. If you are smart, resourceful, results-driven, strive for excellence, and thrive in a fast-paced environment, this could be a great role for you.
This is a remote opportunity; candidates must be based in the Eastern or Central time zones.
What You’ll Do
- Own integrated marketing strategy and partner closely with cross-functional teams on objectives and themes that speak directly to the interests of key target buyers and influencers
- Create effective integrated marketing programs and communications in partnership with Product Marketing, Creative Services/Digital, Customer Marketing, and Marketing Ops
- Create awareness, nurture, and educate key contacts within target accounts to drive pipeline and accelerate sales opportunities
- Manage events (in-person and virtual) including logistics, promotions, content, and post-event follow-up to ensure impact and ROI
- Track, analyze, and optimize programs and ABM initiatives
- Work cross-functionally with Sales, Sales Enablement, and Strategy teams to ensure optimal orchestration and effectiveness of marketing programs
- Build and maintain a complete and accurate account and contact database
Requirements
- 7+ years of enterprise software marketing experience
- Exceptional communication, writing, and organizational skills
- Highly organized with strong attention to detail
- Self-directed and able to manage multiple projects under aggressive timelines and expectations
- Proficient in delivering content via LinkedIn
- Working knowledge of a data visualization tool (e.g., Sigma) and marketing automation platform experience (Marketo)
- Growth minded and a team player with a positive attitude
Nice to Have
- Experience in project management and marketing operations
- Experience in a high-growth software or technology company
Interviewing with Veeva
- Follow the application process and submit your resume.
- Within 3 days, you will receive a link to a personality assessment administered by a third party, unless you have already completed it with Veeva previously.
- Once you complete the assessment, our team will review your full application package and follow up via email with our decision.
- If moving to the interview stage, the process is as follows:
- A conversation with the hiring manager
- A practical case exercise
- A final conversation with our group's Senior Leader.
- Once all interviews are complete, the manager will be in touch with a final decision.
We value your time and believe in a transparent hiring process. Here is the process you can expect.
Perks & Benefits
- Medical, dental, vision, and basic life insurance
- Flexible PTO and company paid holidays
- Retirement programs
- 1% charitable giving program
Compensation
- Base pay: $95,000 - $175,000
- The salary range listed here has been provided to comply with local regulations and represents a potential base salary range for this role. Please note that actual salaries may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus.
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world. Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com.