Field Marketing Manager / Senior Manager
Remote Barcelona Full-time Senior Event Marketing
Senior Event Marketing role at Veeva Systems. Remote, Spain · full-time · €50,000–€100,000 base.
On-target earningsStated by Veeva Systems
€50,000 – €100,000
On-target earnings for this role, in EUR per year, as published in the posting. Base plus commission; the split is in the posting.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- Build annual field marketing plans with goals, tactics, content, stakeholders, and success measures
- Take virtual and in-person events from preparation through delivery and performance reporting
- Run multichannel campaigns across email, social, digital advertising, and sales enablement
- Coordinate customer and prospect programs with product marketing, creative, content, communications, and digital teams
- Track marketing results each week and month, using performance data to guide decisions
What you bring
- Bring relevant B2B marketing experience of at least four years, or five years for Senior Manager
- Work independently while balancing stakeholders, competing priorities, and several projects
- Communicate clearly, write well, stay organized, and maintain close attention to detail
- Use social publishing tools such as LinkedIn and contribute as a growth-minded team player
Who this fits
This role suits a self-directed marketer who enjoys events, demand generation, campaigns, sales enablement, and detailed performance tracking. You can work remotely from Barcelona or use Veeva office spaces through its work-anywhere policy. Life sciences or SaaS experience is helpful, while Salesforce and Pardot experience is preferred.
From the employer
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $3B in revenue in our last fiscal year with extensive growth potential ahead.
At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.
As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.
Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world. As an equal opportunity employer, Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com.
The Role
As Field Marketing Manager at Veeva, you have the opportunity to learn from a high-caliber team at a high-growth company. You can make a real impact across many areas, including demand generation, events, digital marketing, sales enablement, and communications. If you are results-driven, resourceful, and strive for excellence, this could be the perfect role for you.What You'll Do
- Develop and execute field marketing plans, working with key stakeholders to define the goals, strategy, content, tactics, KPIs for the year
- Plan and execute virtual and in-person events from planning, preparation to execution, and reporting
- Build integrated marketing campaigns utilizing various channels, content types, and tactics, including email marketing (Marketo), social, digital advertising, sales enablement etc.
- Work with internal teams such as product marketing, creative services, content, product, communications, and digital teams to deliver field marketing programs for both customers and prospects
- Support the execution and optimization of outreach programs to engage current and prospective customers, leveraging LinkedIn, media publications, and other channels
- Help organize the annual Veeva Summit, including logistics, customer communities, internal and external communications, event app management, and reporting.
- Own the weekly and monthly marketing program reporting and metrics for your area, leveraging the data to drive decision-making
Requirements
- 4+ years of relevant B2B marketing experience (5+ years for Senior Manager)
- Self-directed and able to manage multiple stakeholders, priorities, and projects
- Exceptional communication, writing, and organizational skills
- Well organized with very high attention to detail
- Proficient in delivering content via social media tools such as LinkedIn
- Growth-minded and a team player
Nice to Have
- Experience with salesforce.com and Pardot preferred
- Life sciences or SaaS experience is a plus
Interviewing with Veeva
- We value your time and believe in a transparent hiring process. Here is the process you can expect.
- Follow the application process and submit your resume.
- Within 3 days, you will receive a link to a personality assessment administered by a third party.
- Once you complete the assessment, our team will review your full application package and follow up via email with our decision.
- If moving to the interview stage, the process is as follows:
- A conversation with the hiring manager
- A practical case exercise
- A final conversation with our group's Senior Leader.
- Once all interviews are complete, the manager will be in touch with a final decision.
Perks & Benefits
- The chance to work with a genuine market leader
- Huge opportunity for progression – the sky's the limit!
- Incredible support from the wider team and a best-in-class tech stack to help you be successful in your role
- Work anywhere policy – Yes, you can utilize our office spaces or work remotely when you need to
- A wide range of perks & benefits, including a charitable giving program and support for training & development
- Don't just take our word for it; apply here and find out more!
Compensation
- Total compensation: 50,000 - 100,000 EUR
- The total compensation range listed here has been provided to comply with local regulations and represents a potential total compensation range for this role. Please note that actual total compensation may vary within the range above or below, depending on experience and location. We look at compensation for each individual and base our offer on your unique qualifications, experience, and expected contributions. This position's total compensation may be composed of other types of compensation, such as variable bonus and/or stock bonus.
Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world. As an equal opportunity employer, Veeva is committed to fostering a culture of inclusion and growing a diverse workforce. Diversity makes us stronger. It comes in many forms. Gender, race, ethnicity, religion, politics, sexual orientation, age, disability and life experience shape us all into unique individuals. We value people for the individuals they are and the contributions they can bring to our teams. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at talent_accommodations@veeva.com.
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