Marketing Analytics Specialist
At a glance
Mid-level Marketing Analytics role at Vanguard. Malvern · full-time.
Pay not stated Marketing Analytics salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Work with marketing partners to clarify goals, provide insights, and support campaign planning and execution
- Turn business questions into analytical plans, then carry projects through to completion
- Measure campaign results, audience segments, product activation, and advertising-driven customer engagement
- Create dashboards and reports that make important marketing metrics clear to stakeholders
- Use historical data and advanced methods to find trends, review other analysts’ techniques, and share best practices
What you bring
- At least five years of related professional experience, including three or more in marketing analytics or business intelligence
- An undergraduate degree or an equivalent mix of training and experience
- Working proficiency with Tableau, SQL, and Excel
- Knowledge of advertising measurement approaches such as Attribution, Marketing Mix Modeling, or Multi-touch Attribution
- Strong analytical communication, with the ability to work with business leaders, marketers, engineers, and data architects
Who this fits
You’ll suit a mid-level analytics role that combines marketing measurement, dashboard development, stakeholder communication, and project ownership. The job is based in Malvern and uses a hybrid working model. Vanguard will not provide visa sponsorship for this position.
From the employer
Are you passionate about turning data into actionable insights? Do you thrive in a collaborative environment where your work directly influences strategy and performance? Vanguard is looking for a Marketing Analytics Specialist to join our dynamic team and drive smarter marketing through data.
As a Marketing Analytics Specialist, you will play a pivotal role in leveraging analytics across the marketing ecosystem to shape strategy, measure performance, and drive business outcomes. The ideal candidate thrives in ambiguity, communicates effectively, and brings a consultative mindset to problem-solving.
What You'll Do
Partner with marketing stakeholders to understand goals, deliver insights, and contribute to strategic planning and tactical execution of marketing initiatives.
Bring structure to business requests, translate requirements into an analytical approach, and lead projects through completion.
Lead execution of analytics approaches that support marketing initiatives, including campaign performance, audience segmentation, and product activation measurement.
Analyze advertising data to evaluate customer engagement, assess impact and provide actionable insights to improve future campaigns.
Build and maintain dashboards and reports that communicate key marketing metrics to stakeholders in a clear and impactful way.
Perform analyses of historical data to surface trends and insights using advanced analytical methods. Validates analytical techniques employed by other analysts.
Proactively expand knowledge of business and analytics and share with team members. Share and document best practices.
Qualifications
Minimum of five years related work experience.
3+ years of experience in marketing analytics or business intelligence.
Undergraduate degree or equivalent combination of training and experience.
Proficiency in Tableau, SQL, and Excel.
Python, AWS/Redshift and Adobe Analytics experience a plus.
Strong analytical and storytelling skills.
Familiarity with advertising measurement solutions, such as Attribution, Marketing Mix Modeling, or Multi-touch Attribution.
Excellent communication and collaboration abilities. Able to interface with non-technical stakeholders (business leaders/marketers) and technical partners (engineers, data architects).
Ability to manage multiple priorities and meet deadlines.
At Vanguard, we’re committed to doing what’s right for our clients—and that starts with our crew. You’ll join a purpose-driven company that values integrity, innovation, and inclusion. Here, your work matters. Learn more about our Marketing organization at Vanguard here.
Special Factors
Sponsorship
Vanguard is not offering visa sponsorship for this position.About Vanguard
At Vanguard, we don't just have a mission—we're on a mission.
To work for the long-term financial wellbeing of our clients. To lead through product and services that transform our clients' lives. To learn and develop our skills as individuals and as a team. From Malvern to Melbourne, our mission drives us forward and inspires us to be our best.
How We Work
Vanguard has implemented a hybrid working model for the majority of our crew members, designed to capture the benefits of enhanced flexibility while enabling in-person learning, collaboration, and connection. We believe our mission-driven and highly collaborative culture is a critical enabler to support long-term client outcomes and enrich the employee experience.
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