Sales & Marketing Director
At a glance
Leadership Marketing Leadership role at Universal Business Team. East Kilbride · full-time · £100,000–£140,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Set and deliver sales and revenue goals, shaping the commercial plan around new customers, account growth and market expansion
- Coach the sales and marketing teams, building stronger performance and commercial ownership across both groups
- Develop a qualified opportunity pipeline and pursue major accounts and high-value projects
- Grow existing customer accounts by protecting relationships and expanding their business with you
- Use KPIs, forecasts, pipeline reviews and performance reports to track results, while overseeing pricing, margins and profitability
What you bring
- You have led teams in sales, commercial, revenue or marketing roles
- You have managed sales and marketing teams in a B2B setting
- You bring a record of revenue growth, new business wins and developing effective teams
- You can manage pipelines, forecasts, pricing and profitability while coaching people and holding them accountable
Who this fits
This director-level post suits a commercially hands-on leader who can set direction and take ownership of sales results. You'll lead both sales and marketing and work with the senior leadership team. The role is based on-site in East Kilbride, with office hours from Monday to Friday, 8am to 5pm.
From the employer
Job Advert: Sales & Marketing Director – Premium Packaging
Location: East Kilbride, Scotland
Salary: £100,000 - £140,000 (DOE)
Office Hours: Monday to Friday 08:00am-5:00pm
Benefits: Performance related bonus, 25 days + Statutory, Nest Pension, Company car/allowance
Are you a commercially driven leader with a proven track record of delivering significant sales growth? Do you thrive on developing winning sales strategies, leading high-performing teams, and turning market opportunities into revenue?
If this sounds like you, a respected premium packaging business is looking for a Sales & Marketing Director to join its senior leadership team and take ownership of the company's next phase of sales and revenue growth.
About the Company
This established and profitable business supplies premium packaging solutions to some of the UK's most recognised beauty, skincare, wellness, lifestyle, and consumer brands. With a strong reputation, loyal customer base, and ambitious growth plans, they are well positioned for their next chapter.
The foundations are already in place. The business has a knowledgeable, passionate team, excellent market credibility, and clear direction. What they need now is a commercially focused leader who can accelerate sales growth, maximise opportunities within existing accounts, drive new business acquisition, and ensure sales and marketing work together to deliver ambitious revenue objectives.
What's the role about?
This is a pivotal leadership role with one clear objective: to drive sustainable sales and revenue growth across the business.
Working as part of the senior leadership team, you'll be responsible for shaping and delivering the commercial strategy, ensuring the company maximises growth opportunities across existing customers, new markets, and strategic accounts.
You'll lead both Sales and Marketing, creating a high-performance culture where activity, pipeline development, customer retention, and business development combine to deliver ambitious growth targets.
This is a role for someone who enjoys balancing strategic leadership with hands-on commercial involvement and who takes real ownership of the sales number.
Key Responsibilities
- Own and deliver the company's sales, revenue, and growth objectives.
- Develop and execute a commercial strategy focused on new business generation, account growth, and market expansion.
- Lead, coach, and develop the Sales & Marketing teams to maximise performance and commercial effectiveness.
- Drive a strong business development culture, ensuring a healthy pipeline of qualified opportunities across target sectors.
- Identify and convert strategic growth opportunities, including major accounts and high-value projects.
- Protect and grow existing customer relationships, increasing share of wallet and long-term customer value.
- Implement KPI frameworks, sales forecasting, pipeline management, and performance reporting to ensure delivery against targets.
- Ensure Sales and Marketing operate as one integrated commercial function focused on lead generation, conversion, and revenue growth.
- Maintain strong commercial oversight of pricing strategy, margins, market trends, and profitability.
Requirements
About You
You will likely have:
- Proven leadership experience within sales, commercial, revenue, or marketing functions.
- Experience managing both sales and marketing teams in a B2B environment.
- A background within packaging, manufacturing, distribution, FMCG, beauty, skincare, or a related sector is highly beneficial but not a prerequisite of the role.
- Strong coaching and people leadership skills, with the ability to hold individuals accountable while maintaining engagement and trust.
- A commercial mindset with experience managing pipelines, forecasting, pricing, and profitability.
- A leadership style best described as firm but supportive. Someone who can challenge, drive performance, and raise standards while fitting into a warm, family-oriented culture.
Most importantly, you're a commercially ambitious leader who genuinely enjoys growing businesses. You have a track record of increasing revenue, winning new opportunities, developing high-performing teams, and creating the commercial focus needed to achieve ambitious growth targets.
Benefits
What's in it for you?
- Join a financially strong, profitable, and highly respected business.
- Make a visible impact on the future growth of the company.
- Lead an experienced, knowledgeable, and committed team.
- Work closely with an engaged board who recognise the need for commercial leadership.
- Receive a competitive package including bonus and company car or allowance.
Ready to make a genuine impact?
If you're looking for an opportunity where you can shape the future of an already successful business, lead a talented team, and play a key role in delivering ambitious growth plans, we'd love to hear from you.
Apply today or contact us for a confidential discussion.
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