Marketing Creatives Producer
Mid-level General Marketing role at Tripledot Studios. Tblisi.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll set the creative direction and production priorities for one game project
- You’ll take creative work from hypothesis generation and idea selection through production
- You’ll assess creative results, turn findings into insights, and guide the production team
- You’ll improve creative analytics tools with Marketing Analytics and track mobile ad trends
- You’ll maintain the creative knowledge base and work with internal teams and external partners
What you bring
- You bring substantial GameDev experience in a comparable role plus a successful creative production portfolio
- You understand mobile gaming, mobile advertising, ad placements, channels, and performance marketing
- You understand how art, video, and playable ads are produced from start to finish
- You have used creative performance data, analytics, AI tools, and generative technologies in production
- You communicate well and can generate, rank, and assess creative ideas
Who this fits
This role suits someone who enjoys researching markets, building creative analysis methods, and owning a project’s output. You’ll work in a hybrid environment with a collaborative, metrics-focused culture where opinions and ideas are actively challenged.
From the employer
Who are we?
Tripledot Studios is one of the largest independent mobile games companies in the world.
We are a multi-award-winning organisation, with a global 2,500+ strong team across 12 studios.
Our expanded portfolio includes some of the biggest titles in mobile gaming, collectively reaching top chart positions around the world and engaging over 25 million daily active users.
Tripledot’s guiding principle is that when people love what they do, what they do will be loved by others.
We’re building a company we’re proud of. One filled with driven, incredibly smart and detail-orientated people, who LOVE making games.
Our ambition is to be the most successful games company in the world, and we’re just getting started.
The role is working within our studio: Belka Games
Belka Games is a game development company. According to Sensor Tower, the company is among the top 30 highest-grossing game developers in Europe, and its audience has recently surpassed 110 million players.
Role Overview
As a Marketing Creatives Producer, you'll have plenty of opportunity for research and complete responsibility for your project. Developing your own framework for analyzing creative content will allow you to create better content, and having a good relationship with partners will let you conduct extensive market research. If this challenge excites you and you want to join our amazing marketing team, make extremely effective, high-budget marketing content with us, get in touch.
Key Responsibilities
- Define and shape the creative strategy for one of our projects
- Set creative production priorities and contribute to planning
- Lead the creative development process end-to-end: generate hypotheses, select ideas, and oversee production
- Analyze creative performance and hypotheses, turning findings into actionable insights for the production team
- Improve creative analytics tools in collaboration with the Marketing Analytics team
- Monitor and analyze the mobile advertising market, trends, and best practices
- Maintain the Creative Knowledge Base and share relevant insights with the team
- Collaborate with cross-functional teams and external partners
Required Skills, Knowledge and Expertise
- Extensive experience in a similar role in GameDev, with a portfolio demonstrating successful creative production
- Deep understanding of the mobile gaming and mobile advertising market
- Strong knowledge of advertising channels, placements, and performance marketing
- Solid understanding of end-to-end art, video, and playable ad production
- Experience working with creative performance data and analytics
- Hands-on experience using AI tools and generative technologies in creative production workflows
- Strong written and verbal communication skills, with the ability to generate, prioritize, and evaluate ideas
- Experience launching creative production for new games from scratch will be a plus
Working at Tripledot
- Hybrid Working
- Paid Holiday: Enjoy 20 business days of paid holiday
- Collaborative and Data-Driven Culture: Work in an environment where strong opinions are welcomed, ideas are challenged constructively, and product decisions are based on metrics and insights
- Continuous Professional Development: Grow your expertise through professional development opportunities within the company’s learning budget
- Medical Insurance Compensation: Receive compensation for private medical insurance
- Sport Compensation: Stay fit and active with partial reimbursement for your gym membership
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