Digital Marketing Content Creator
At a glance
Mid-level Digital Marketing role at Trinity Health. Newtown Square · full-time.
Pay not stated Digital Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Support social strategy across hospitals in Maryland, Delaware, and Pennsylvania
- Run content calendars and oversee the workflows that move social posts forward
- Create audience-focused content while keeping hospital channels aligned with social standards
- Review sentiment, reviews, comments, and online discussions for emerging or sensitive issues
- Track social results and recommend changes that can improve initiative performance
What you bring
- A bachelor’s degree in a related field is required
- At least three years of relevant professional experience
- Background supporting enterprise social channels and familiarity with current platforms
- Video production and graphic design capabilities
Who this fits
This role suits a mid-level digital marketer who can coordinate social content across multiple hospitals and interpret audience feedback. You’ll work Monday through Friday during daytime hours and report to the Regional Marketing Manager. The position can be based in Newtown Square, Pennsylvania, or Silver Spring, Maryland, depending on which office is closer to you.
From the employer
Employment Type:
Full timeShift:
Description:
Job Title: Digital Marketing Specialist
Employment Type: Full-Time
Shift: Mon-Fri, days
*Location: The Digital Marketing Specialist can work out of either our Newtown Square, PA office OR our Silver Spring, MD office, depending on where the candidate lives and which location is closer.
Position Purpose
The Digital Marketing Specialist will report to the Regional Marketing Manager and will support the social media strategy and execution for Trinity Health Mid-Atlantic. This role involves collaborating with cross-functional teams to create consumer-focused content that engages various audiences. The specialist will ensure consistent, coordinated, and high-performing delivery that aligns with both system-wide and hospital-based priorities. Additionally, this position requires the ability to analyze data, track results, and make recommendations to improve performance of social media initiatives.
As a Digital Marketing Specialist, you will:
- Support the execution of THMA’s social media strategy for hospitals in Maryland, Delaware, and Pennsylvania.
- Execute enterprise social media strategy. Oversee workflows and content calendar management.
- Ensure adherence to established social media standards, training and internal resources to ensure consistent alignment across hospitals.
- Ensure that the content is optimized to align with the audience's interests and needs.
- Monitor audience sentiment, reviews, comments, and online conversations to identify emerging issues and escalating sensitive or negative issues when needed.
Minimum Qualifications:
Bachelor's Degree in related field (required)
3+ years relevant work experience (required)
Experience supporting enterprise social media channels with knowledge of modern platforms
Video editing and graphic design skills.
Position Highlights and Benefits:
Comprehensive benefit packages, including medical, dental, vision, mental health, paid time off, 403B, education assistance and voluntary benefits (pet insurance, accident insurance, hospital indemnity and others) available from the first day of employment.
Work/Life balance with flexible schedules.
Free onsite parking.
Our mission and core values are what drive each member of Trinity Health to support each other, communicate openly and respectfully while embracing a culture that nurtures a healing, safe environment for all.
Referral Rewards Program
Our Commitment
Rooted in our Mission and Core Values, we honor the dignity of every person and recognize the unique perspectives, experiences, and talents each colleague brings. By finding common ground and embracing our differences, we grow stronger together and deliver more compassionate, person-centered care. We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other status protected by federal, state, or local law.
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