Marketing & Data Analyst
At a glance
Mid-level General Marketing role at Toogeza. Remote · full-time.
Pay not stated General Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Own marketing, product, and retention analysis across acquisition, funnels, subscriptions, and customer lifetime value
- Track CAC, ROAS, conversion, cohorts, rebills, cancellations, refunds, churn, and retention to surface business opportunities
- Evaluate landing-page, pricing, and journey experiments to find conversion improvements
- Maintain and troubleshoot GTM tracking, pixels, Conversion APIs, and client- and server-side events
- Reconcile attribution and reporting data across Meta, Google, internal systems, and other acquisition platforms
What you bring
- At least three years in marketing, product, or data analytics
- Hands-on Mixpanel, GA4, or comparable analytics-platform experience with funnels, events, behavior, and conversion analysis
- Strong GTM experience covering event setup, debugging, and web and server-side tracking
- Working knowledge of BigQuery, GCP, large marketing or customer datasets, SQL, and Google Sheets or Excel
- You can independently resolve data issues and turn complex analysis into clear actions for marketing and business teams
Who this fits
This role suits a hands-on analyst who can connect marketing performance with technical tracking and product data. You should be comfortable working independently, checking data quality, and explaining findings clearly. The schedule is remote, with working hours from 14:00 to 22:00 EEST, Kyiv time.
From the employer
We are toogeza, a Ukrainian recruiting company that is focused on hiring talents and building teams for tech startups worldwide. People make a difference in the big game, we may help to find the right ones.
Currently, we are looking for a Marketing & Data Analyst for RNK Health to own marketing and product analytics, reporting, and tracking across their acquisition channels.
Type: Full time
Location: Remote
Working hours: 14:00-22:00 EEST (Kyiv time)
About RNK Health
RNK Health is a fast growing telehealth brand. We help people get treatments like NAD+, sermorelin, tirzepatide, semaglutide, and B12 — prescribed by licensed providers and shipped to their door. We run our own ads, funnels, creative, email/SMS, affiliates, and analytics.
What this job is
You own marketing and product analytics, tracking, and reporting across the business.
This is a hands-on role. You will analyze acquisition, product, and retention performance, maintain tracking systems, investigate data issues, and provide clear insights for business and marketing decisions.
You should understand both marketing and the technical side of analytics, from CAC, LTV, funnels, and attribution to GTM, pixels, and server-side tracking.
What you will own
Marketing, product & retention analytics
Analyze performance across the full customer journey, from acquisition and funnel conversion to subscription performance, retention, and LTV. Track CAC, ROAS, CR, cohorts, rebills, cancellations, refunds, churn, and customer lifetime value. Identify trends, performance changes, and opportunities for improvement, and turn the data into clear reports and actionable insights for marketing, product, and business decisions.
Funnels and A/B testing
Analyze user behavior and acquisition funnels, identify conversion opportunities, and evaluate A/B tests across landing pages, pricing, and customer journeys.
Attribution
Understand how attribution works across Meta, Google, internal data, and other acquisition platforms. Identify and reduce discrepancies between data sources and make sure the business is using the right data for reporting and decision-making.
Tracking
Set up, maintain, and troubleshoot tracking through GTM, including Meta and Google pixels, Conversion APIs, client-side and server-side events, deduplication, and marketing platform integrations.
Data accuracy
Ensure data accuracy and consistency across reporting systems and proactively identify discrepancies before they impact business decisions.
Who we are looking for
3+ years of experience in marketing, product, or data analytics
Strong experience with Mixpanel, GA4, or similar analytics platforms, including funnels, events, user behavior, and conversion analysis
Strong Google Tag Manager (GTM) experience, including event setup, debugging, and web and server-side tracking
Hands-on experience with Meta and Google pixels, Conversion APIs, and other marketing platform integrations
Strong understanding of attribution across marketing platforms and internal data
Strong understanding of CAC, ROAS, CR, LTV, retention, churn, cohorts, and subscription performance
Hands-on experience with BigQuery, GCP, and large marketing/customer datasets
Strong SQL and Google Sheets / Excel skills
Strong attention to detail and ability to independently identify and resolve data and tracking issues
Ability to turn complex data into clear, actionable insights for business and marketing teams
Nice to have
Experience in telehealth, healthcare, or another subscription health business
Understanding of healthcare marketing and data compliance
Tableau and/or Looker Studio
TikTok, Snapchat, or other paid media platform tracking experience
Affiliate tracking / Everflow experience
Ready to join the team? Please submit your CV.
We’ll review your application within five working days, and if your background matches what we’re looking for, we’ll get in touch to set up a call and get to know each other better.
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