growthroles

Marketing Manager

Tetra Pak tetrapak.com Open · verified Sep 21, 2026
Utrecht Manager General Marketing

At a glance

Mid-level General Marketing role at Tetra Pak. Utrecht · no salary stated · we estimate CA$56,000–CA$115,000.

Estimated pay

Tetra Pak has not published a salary for this role. The figure below is our estimate, not theirs.

CA$56,000 – CA$115,000
What the middle half of mid-level general marketing roles in Utrecht paid, among postings that did state a salary.
Worked out from 6 postings that stated pay, median CA$81,000. Last updated Mar 10, 2026.
RoleGeneral Marketing
SeniorityManager
LocationUtrecht
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • You'll build market plans and growth programs for priority categories across the full value chain
  • You'll work with customers on marketing services covering portfolio deployment, sustainability, and communications
  • You'll lead sustainability projects across France and Benelux and support sustainable offerings across three business areas
  • You'll generate and manage leads, monitor the pipeline, and support opportunity conversion
  • You'll control marketing investment and coordinate execution with sales, agencies, and other stakeholders

What you bring

  • You have three to five years of marketing experience, preferably in a product, sales, or marketing manager role
  • You hold a marketing degree, MBA, or equivalent university or college qualification
  • You are fluent in English and Dutch and can use Excel, Word, and PowerPoint
  • You can analyze data, develop recommendations, and manage projects toward business goals
  • You communicate effectively in writing, verbally, and in presentations while engaging stakeholders at every level

Who this fits

This suits an operational marketing professional who can manage cross-functional work without direct people-management responsibility. B2B or B2C marketing experience fits, while FMCG knowledge is a plus and sustainability matters throughout the role. You can be based in Utrecht or Groot-Bijgaarden, with customer travel primarily across France and Benelux, up to twenty percent of working time, plus some trips to Italy and Sweden.

From the employer

At Tetra Pak we commit to making food safe and available, everywhere; and we protect what's good – protecting food, protecting people, and protecting the planet. By doing so we touch millions of people's lives every day.

And we need people like you to make it happen.

We empower you to reach your potential with opportunities to make an impact to be proud of – for food, people and the planet.

Job Summary

We have an excellent opportunity for a driven and experienced candidate to join a world-class business in the role of Marketing Manager.


The location can be either Utrecht, the Netherlands or Groot-Bijgaarden, Belgium.

Eventual travel within our France and Benelux Market, primarily in Benelux (maximum 20% of the working time), might be required.

What you will do

As Marketing Manager, you will be responsible and accountable for driving Marketing activities within France & Benelux. You will work with customers to further drive Tetra Pak’s business by deploying a marketing services program as suitable per customer around Portfolio Deployment, Sustainability, and Communication.  

Your key stakeholders will be Sales, Marketing, Communication, Sustainability, Global & European colleagues, as well as Marketing Directors and Managers of customers, as well as Marketing and communication agency suppliers. 

Please note that this role does not involve people management responsibilities; instead, it is primarily an operational position with transversal management aspects.

Responsibilities:

Pillar #1: Growth with existing & new customers 

  • Participate in the development of the Market Business Plan based on analysis of the market covering the entire value chain in identified priority categories.
  • Participate in identifying market growth initiatives aligned with the cluster Europe & Central Asia growth strategy, deploy and execute initiatives.
  • Identify new product requirements based on value chain needs in key categories. Champion these requirements with the team and the Regional/Central Product organization. 
  • Work closely with customers to secure alignment and deliver best customer value incl. marketing services for key customers.
  • Manage Market Promotional Investment for all marketing activities spent and follow up and control by rules and processes.


Pillar #2: Sustainability 

  • Participate and lead specific cross-border projects and meetings within France & Benelux around the topic of sustainability.
  • Contribute to sustainable portfolio deployment throughout our 3 businesses : Packaging, Processing and Services.


Pillar#3: Drive lead generation, conversion and opportunity management

  • Participate in Marketing lead generation and management, through customer interactions and marketing automation related activities.
  • Monitor business pipeline to reach 3Y ambition in defined growth initiatives.

We believe you have

  • At least 3-5 years of Marketing Experience, preferably gained as a product or sales or marketing manager, within a company where sustainability is essential.
  • You have experience in B2B and/or B2C marketing and your understanding of the FMCG marketing principles counts as a big plus.
  • Education-wise, you are fully trained and have obtained a university/college degree or MBA or equivalent qualification in the Marketing discipline.
  • You are fully fluent in English and Dutch.
  • Your computer literacy (Excel, Word, PowerPoint) is sufficient for the role. 
  • As a character, you are energetic, resilient, and have and have a curious mind.
  • You understand the importance of strategic work and take ownership of valuable management and execution of projects.
  • You have strong communication skills, equally adaptable in written/verbal communication and presentation situations.
  • You can engage people on all levels, and you are strong in stakeholder management. You can demonstrate strength in analyzing data and formulating recommendations.
  • Your strong project management skills can help you to effectively support the organization in achieving business targets.
  • You will be visiting customers, primarily in France & Benelux. Some travel expected to Italy and Sweden.
  • Finally, sustainability is important for you on all levels. 

If you have all these skills and experience, we are willing to support you to succeed in this role grow within our organization, and stay with us in the long run.

We Offer You

  • A variety of exciting challenges with ample opportunities for development and training in a truly global landscape
  • A culture that pioneers a spirit of innovation where our industry experts drive visible results
  • An equal opportunity employment experience that values diversity and inclusion
  • Market competitive compensation and benefits with flexible working arrangements

Apply Now

If you are inspired to be part of our promise to protect what’s good; for food, people, and the planet, apply through our careers page at https://jobs.tetrapak.com/.

This job posting expires on 2nd of October 2026.

Diversity, equity, and inclusion is an everyday part of how we work. We give people a place to belong and support to thrive, an environment where everyone can be comfortable being themselves and has equal opportunities to grow and succeed. We embrace difference, celebrate people for who they are, and for the diversity they bring that helps us better understand and connect with our customers and communities worldwide.

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