Influencer Marketing Coordinator

tarte cosmetics Open · verified Aug 13, 2026

On-site New York Full-time Mid-level Influencer Marketing

Mid-level Influencer Marketing role at tarte cosmetics. New York · full-time · $65,500–$66,350 base.

SalaryStated by tarte cosmetics

$65,500 – $66,350

Base salary for this role, in USD per year, as published in the posting.

This role, from tarte cosmeticsOur estimate for the market: $85,250–$108,000

Below the market median of $103,500 for mid-level influencer marketing roles in New York.

Worked out from 11 postings that stated pay, median $103,500. Last updated Aug 11, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll find, recruit, and nurture creators for the global influencer program
You'll manage creator communications, databases, product shipments, and PR closet stock
You'll support mailer, event, and trip ideas, then help execute influencer mailers
You'll track social and media coverage while watching influencer and industry news
You'll focus outreach on TikTok, Instagram, and LTK creators

What you bring

At least two years in influencer marketing or PR, preferably in beauty
A bachelor’s degree is required
Strong writing, speaking, organization, detail management, and multitasking skills
Working knowledge of Excel and PowerPoint, plus AI tools such as Claude or Gemini
Knowledge of beauty and other influencer communities

Who this fits

This onsite New York role suits an organized, creative communicator who knows beauty influencers and enjoys relationship-building. You’ll work with PR, events, brand marketing, and creative teams in a full-time position. Domestic and international travel may be required.

From the employer

Influencer Marketing Coordinator

tarte cosmetics is seeking a coordinator who will be responsible for building and maintaining strong influencer relationships to support the growth of our global influencer program. This role will work cross functionally with PR, events, brand marketing & creative teams. The ideal candidate is highly organized, creative, and passionate about influencer marketing.

Responsibilities:

Identify, recruit & maintain influencer relationships & continue to grow global influencer program
Provide ongoing communication surrounding influencer relations & day-to-day activity
Build & maintain all internal influencer & media databases
Grow influencer relationships with a focus on TikTok, Instagram, LTK
Help creatively brainstorm for mailings, events & trips
Assist in the planning and executing influencer mailers
Manage all product send outs for influencers
Track all social & media coverage
Target up-and-coming influencers and build authentic relationships to garner consistent content and product support
Monitor industry & influencer news
Place all product orders & ensure PR closet is fully stocked

Requirements:

Minimum 2 years' experience in Influencer Marketing or PR, preferably within the beauty industry
Bachelor's Degree required
Exceptional written and verbal communication skills
Strong attention to detail, excellent organizational skills and ability to multi-task.
Proficiency in Excel & PowerPoint
Knowledge of influencers in beauty world & other realms
Creative, detailed-oriented, effective communication skills
Domestic and International travel may be required for this specific position.
Proficient use in AI platforms and AI tools (Claude, Gemini, etc)

Our Perks

Salary range: $66,350-65,500 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
Medical, dental, vision, 401K plan & access to health & wellness programs
Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
Makeup gratis, employee discount on tarte.com, team give back initiatives
Friendly, fun, creative & collaborative work environment

Tarte is an equal opportunity employer.