SMS / Email Marketing Manager
Remote Worldwide Full-time Manager Email Marketing
Mid-level Email Marketing role at STERRY. Remote · full-time.
Role brief
Growth Roles summary, based on the employer's posting.
What you'll do
- You'll shape email retention plans that lift engagement, repeat orders, and customer lifetime value
- You'll create and refine automated journeys for welcome, onboarding, nurture, cart recovery, win-back, and re-engagement
- You'll tailor messages by audience behavior and lifecycle stage through segmentation and personalization
- You'll read campaign metrics, test variations, and improve content, timing, and customer journeys
- You'll coordinate with creative, content, design, and account teams across several client campaigns
What you bring
- You bring at least three years in email, CRM, retention, or lifecycle marketing
- You have managed and improved automated email programs in practice
- You have hands-on experience with Klaviyo, HubSpot, Mailchimp, ActiveCampaign, Salesforce Marketing Cloud, or similar tools
- You understand segmentation, personalization, and lifecycle strategy, and can turn data into action
- You communicate well and manage projects in a fast-moving agency setting
Who this fits
This role suits a data-minded lifecycle marketer who can manage campaigns for multiple clients in an agency setting. You'll work fully remotely with flexible hours. A bachelor's degree in a related field is a plus, while hands-on experience or a strong portfolio is also valued. Experience with e-commerce, SaaS, or digital-first brands is helpful but not required
From the employer
Who We Are:
At STERRY, we’re not your average Growth Marketing Agency—we’re the rocket fuel behind crowdfunding and e-commerce success. Since day one, we’ve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.
Overview:
We're a fast-paced, results-driven marketing agency helping brands create meaningful customer relationships that last. As we continue to grow, we're looking for an SMS/Email Marketing Manager who lives and breathes email marketing and knows how to turn one-time customers into lifelong advocates.
If you're passionate about customer lifecycle marketing, love digging into campaign data, and get excited about crafting high-performing email journeys, we'd love to meet you.
What You'll Do
At STERRY, we’re not your average Growth Marketing Agency—we’re the rocket fuel behind crowdfunding and e-commerce success. Since day one, we’ve helped clients pull in over $100 million in trackable online revenue. We shatter limits, supercharge brands, and turn every click into cash.
Overview:
We're a fast-paced, results-driven marketing agency helping brands create meaningful customer relationships that last. As we continue to grow, we're looking for an SMS/Email Marketing Manager who lives and breathes email marketing and knows how to turn one-time customers into lifelong advocates.
If you're passionate about customer lifecycle marketing, love digging into campaign data, and get excited about crafting high-performing email journeys, we'd love to meet you.
What You'll Do
- Develop and execute email retention strategies that increase customer engagement, repeat purchases, and lifetime value.
- Build and optimize automated email flows, including welcome series, onboarding, nurture campaigns, abandoned cart, win-back, and re-engagement journeys.
- Segment audiences and personalize messaging based on customer behavior and lifecycle stage.
- Monitor campaign performance and analyze key metrics such as open rates, click-through rates, conversions, retention, and churn.
- Conduct A/B testing to continuously improve email content, subject lines, timing, and customer journeys.
- Collaborate with our creative, content, design, and account management teams to deliver impactful campaigns for multiple clients.
- Stay ahead of email marketing trends, deliverability best practices, and CRM innovations.
- Education: Bachelor’s degree in Marketing, Business, Communications, or related field is a plus— but what truly matters is what you can build. A standout portfolio or equivalent hands-on experience is just as valued.
- 3+ years of experience in email marketing, CRM, retention marketing, or lifecycle marketing.
- Proven experience managing and optimizing automated email campaigns.
- Hands-on experience with email marketing and CRM platforms such as Klaviyo, HubSpot, Mailchimp, ActiveCampaign, Salesforce Marketing Cloud, or similar tools.
- Strong understanding of customer segmentation, personalization, and lifecycle marketing strategies.
- Analytical mindset with the ability to interpret campaign data and translate insights into action.
- Excellent project management and communication skills, with the ability to thrive in a fast-moving agency environment.
- Experience working with e-commerce, SaaS, or digital-first brands is a plus.
- Fully remote position with flexible working hours.
- Global Impact: See your designs come to life across major international markets.
- Growth and development within a collaborative, innovative team.
- A culture that values creativity, precision, and measurable results.
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