Growth Marketing Associate
At a glance
Entry-level Growth Marketing role at Standard Template Labs. New York · full-time.
Standard Template Labs states pay in the role description below.
Growth Roles summary, based on the employer's posting.
What you'll do
- Create original copy for LinkedIn, Instagram, email, and the website while keeping one recognizable voice
- Plan and deliver dinners, conferences, and customer events, covering logistics, invitations, and follow-up
- Equip sales with outbound and ABM materials and sequences for priority accounts
- Explain technically complex product capabilities in stories that resonate with CIOs
- Review channel and campaign results, then stop weak ideas and shift effort toward better experiments
What you bring
- One to two years of marketing experience, preferably with exposure to field programs or demand generation in B2B
- Strong writing range across short social content and longer technical storytelling
- Technical grounding from computer science, engineering, relevant coursework, or work at a technical company
- Careful execution, independent judgment, and comfort using spreadsheets or dashboards to make decisions
Who this fits
This suits an early-career generalist who can switch between writing, events, sales support, and analysis in the same week. You will work on-site in New York five days each week and travel to events as needed. The role is junior and individual-contributor in scope, with priorities that can change from week to week.
From the employer
STLabs is an AI service management platform that resolves employee requests end-to-end, grounded in a living model of the enterprise. This matters because we're able to resolve requests with full context - the people, systems, services, and policies that define how an organization actually runs. Requests that used to take days of back-and-forth resolve in minutes, right where employees already work.
About the Role
We're hiring a Growth Marketing Associate to be the execution engine behind our go-to-market. This is a generalist role for someone early in their career who wants range: you'll write the LinkedIn post, work the room at the field event you planned, build the landing page, and pull the numbers afterward — often in the same week. Our buyers are senior IT and service leaders (Heads of IT, Service Ops, CIOs) at large enterprises, and you'll help us reach them in ways that feel less like enterprise software marketing and more like something people actually want to read. You'll get direction on what matters; how it gets done is largely yours.
Responsibilities
Write a high volume of original copy across LinkedIn, Instagram, email, and the website — and hold a consistent voice across all of it.
Own field marketing end to end: plan and run dinners, conferences, and customer events, from venue and invite list through follow-up.
Partner with sales on outbound and ABM campaigns, building the assets and sequences that warm target accounts ahead of first touch.
Learn the product deeply enough to explain it yourself, and turn what's technically hard about it into a story a CIO finds compelling.
Track what's working across every channel and campaign, and be honest about what isn't.
Kill underperforming ideas fast and reallocate — we'd rather run ten experiments than perfect one.
Qualifications
1–2 years in marketing, ideally including field marketing or demand generation at a B2B company.
A genuinely strong writer with range — you can move between a punchy social post and a longer technical narrative without losing the voice.
Personable and quick to connect. You can work a room at a customer dinner or conference booth, start a conversation with a stranger, and leave them wanting to talk to us again.
Exceptional attention to detail. Event logistics, campaign QA, and copy proofing all live with you.
Self-directed. You take an ambiguous goal and come back with work, not a list of questions.
Enough technical grounding — a CS or engineering background, technical coursework, or time at a technical company — to understand what we've built and tell that story credibly.
Analytical instincts: comfortable in a spreadsheet or dashboard, and able to reach a decision from the numbers.
Comfort working in a fast-paced startup environment where priorities shift week to week.
What We Offer
Unusual scope for an early-career role — you'll own real channels and see your work in market within days.
A culture that values craftsmanship, autonomy, and technical excellence.
Competitive compensation, equity, and benefits package.
Work from our office by Penn Station, where you'll be side-by-side with the founding team in a supportive, collaborative setting. Our team works on-site five days a week, growing and building together, and you can't beat the commute — nearly every subway line, plus LIRR, NJ Transit, and Amtrak, arrive at the door. This role also includes travel to events as the business requires.
As an equal opportunity employer, we don't tolerate discrimination or harassment of any kind. Whether that's based on race, ethnicity, age, gender identity, citizenship, religion, sexual orientation, disability, pregnancy, veteran status or any other protected characteristic as outlined by federal, state or local laws. The reasonably estimated yearly compensation for this role is: $90-$120k USD.
Not this one either?
Claude or ChatGPT reads the other 88,355 for you.
Get better matches →
