Integrated Marketing & Communication Specialist
At a glance
Mid-level Communications role at Standard Bank Group. Johannesburg · part-time.
Pay not stated Communications salary
growthroles summary, based on the employer's posting.
What you'll do
- Build integrated campaigns for the assigned business, country, sector, product or coverage area across advertising, direct and digital channels
- Coordinate campaign delivery across channels so audiences receive a consistent message
- Help advance marketing practices, new ideas and partnerships while following Group standards
What you bring
- A first degree in Business Commerce or Marketing
- At least five years influencing executive stakeholders and delivering high-impact marketing strategies and plans
- You understand financial services customers, competitors, market shifts and emerging opportunities
- You have used marketing technology and digital channels to run, measure and improve customer-focused campaigns
Who this fits
This part-time, on-site role is based in Johannesburg and suits someone with mid-level integrated marketing experience. You’ll need to manage multiple priorities and deadlines, work across teams, and influence stakeholders at executive level.
From the employer
Standard Bank Group is a leading Africa-focused financial services group, and an innovative player on the global stage, that offers a variety of career-enhancing opportunities – plus the chance to work alongside some of the sector’s most talented, motivated professionals. Our clients range from individuals, to businesses of all sizes, high net worth families and large multinational corporates and institutions. We’re passionate about creating growth in Africa. Bringing true, meaningful value to our clients and the communities we serve and creating a real sense of purpose for you.
To implement winning Integrated Marketing and Communication (IMC) campaigns for the BU/country segment / sector / product / coverage area in scope, ensuring cohesive and integrated marketing delivery across all advertising, direct marketing and digital marketing channels and activities to deliver a consistent and compelling message to target audiences. To contribute to marketing excellence, innovation, partnerships, and collaboration in the BU/country whilst aligning to the Group standards.
Type of Qualification: First Degree
Field of Study: Business Commerce, Marketing
Experience Required
Integrated Marketing
Brand & Marketing
- 5+ years' experience engaging and influencing stakeholders at Executive level, developing and delivering high-impact marketing strategies and plans.
- Strong understanding of the financial services landscape, including market trends, customer behaviour, competitor activity, and emerging opportunities.
- Proven experience leveraging marketing technology, including marketing automation platforms, CRM systems, analytics tools, and campaign management solutions to optimise performance and drive results.
- Demonstrated ability to create and execute innovative, customer-centric campaigns that resonate with target audiences and strengthen brand engagement.
- Hands-on experience across digital marketing channels, including social media, email marketing, content marketing, SEO, and SEM.
- Data-driven mindset with the ability to use insights, metrics, and analytics to measure success, optimise campaigns, and inform decision-making.
- Exceptional project management skills, with experience managing multiple priorities, meeting deadlines, and delivering results in a dynamic environment.
- Proven ability to collaborate effectively with cross-functional teams, ensuring marketing initiatives are aligned to broader business objectives and commercial outcomes.
Behavioural Competencies:
- Conveying Self-Confidence
- Developing Expertise
- Embracing Change
- Generating Ideas
- Interacting with People
- Interpreting Data
Technical Competencies:
- Agency Strategy & Content Management
- Analysing and Interpreting Information
- Brand and Product Activations
- Campaign Planning & Execution
- Conducting Research
- Developing an Effective Media Mix
- Digital Media and Advertising
- Earned Media & PR
- Integrated Marketing
- Leveraging Sponsorships
- Managerial Budgeting
- Omnichannel Coordination
Please note: All our recruitment processes comply with the applicable local laws and regulations.
We will never ask for money or any form of payment as part of our recruitment process. If you experience this, please contact our Fraud line on +27 800222050 or TransactionFraudOpsSA@standardbank.co.za