Associate Director of Marketing and Fan Experience

Staff Openings Open · verified Aug 19, 2026

University Full-time Director Marketing Leadership

Leadership Marketing Leadership role at Staff Openings. University · full-time · $46,904–$70,366 base.

SalaryStated by Staff Openings

$46,904 – $70,366

Base salary for this role, in USD per year, as published in the posting.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll build promotion plans for assigned sports, including theme days, giveaways, and fan-focused elements
You'll oversee scripts and live-event presentation for men's basketball and volleyball
You'll direct digital marketing, advertising, and email campaigns to increase attendance and ticket revenue
You'll manage sport marketing budgets and coordinate ticket-sales and group-outreach plans
You'll work with internal teams, sponsors, and external partners to deliver promotions and sponsorship commitments

What you bring

You'll need a bachelor's degree
You can apply without prior relevant experience
You may qualify through an equivalent combination of related education and experience

Who this fits

You'll suit a marketing professional who wants to shape fan and student engagement around university athletics. The role is based at the University of Mississippi and includes a background investigation for candidates under consideration. If invited to interview, you'll need to notify the compliance department in writing about any reasonable accommodation before the interview date.

From the employer

The University of Mississippi — fondly referred to as Ole Miss — stands as a premier public research institution with a proud legacy of academic distinction. We are devoted to nurturing a vibrant, inclusive community where every member — student, faculty, and staff — can achieve their fullest potential.

Join the Ole Miss Family — Build Your Legacy Here!

Department:

Athletic Marketing

Job Summary:

Performs technical work in the support of the marketing team.

Job Description:

The Ole Miss Athletics Marketing & Fan Experience Department is seeking an Associate Director of Marketing and Fan Experience. The Associate Director of Marketing & Fan Experience will support the marketing department efforts for fan and student engagement initiatives at Ole Miss, working to create memorable and unique experiences. This position will report to the Associate AD for Marketing & Fan Experience, with the goal of overseeing the implementation and management of marketing strategies to drive attendance, promotion, and engagement of athletic events, as well as increase the overall visibility of Ole Miss Athletics. Duties will include development and implementation of marketing plans for select sports, fan experience initiatives and enhancement of fan engagement with Ole Miss Athletics. The selected candidate will serve alongside communications and creative directors on external teams, which will develop, implement and evaluate communications and promotional plans for select sports.

Job Responsibilities:

Serve as the lead contact from the office of Marketing and Fan Experience working in partnership with the Ole Miss Men's Basketball Director of Marketing, and primary support for Ole Miss Volleyball and other assigned programs
Oversee script construction and in-game presentation for men's basketball and volleyball
Assist with marketing efforts for Ole Miss football program • Lead Digital Marketing efforts
Assist with the administration of the Club Red student section • Assist with oversight of the FSL relationship with athletics
Assist with the oversight of the marketing internship
Build promotions plans for assigned sports inclusive of theme days, giveaway items and fan experience elements
Collaborate with external and internal staff on promotions plans
Manage marketing budgets for assigned sports
Collaborate with Ticket Operations and OMAF on ticket sales and group outreach plans for assigned sports
Oversee creation and execution of all advertising elements for assigned sports
Collaborate with Ole Miss Sports Properties to create, implement and fulfill sponsorship opportunities
Produce marketing-focused emails across assigned sports designed to drive attendance to events and generate revenue through the sale of tickets

Substitution Statement: An equivalent combination of related experience and education may be considered for this role. Substitutions of the required experience or education will be assessed on a 1:1 substitution basis.

Education Qualifications:

Bachelor's (Required)

Experience:

Relevant experience | No Experience Required | Not Required

Compensation:

$46,904.00 - $70,366.40

Interview Requirement:

Interview Requirements: Any candidate who is called for an interview must notify the Department of Equal Opportunity/Regulatory Compliance in writing of any reasonable accommodation needed prior to the date of the interview.

EEO Statement:

The University of Mississippi provides equal opportunity in any employment practice, education program, or education activity to all qualified persons. The University complies with all applicable laws regarding equal opportunity and does not unlawfully discriminate against any employee or applicant for employment based upon race, color, gender, sex, pregnancy, sexual orientation, gender identity or expression, religion, national origin, ethnicity, citizenship, age, disability, military status, protected veteran status, genetic information, or any other legally protected status.

Background Check Statement:

The University of Mississippi is committed to providing a safe campus community. UM conducts background investigations for applicants being considered for employment. Background investigations include a criminal history record check, and when appropriate, a financial (credit) report or driving history check.