Coordinadora Nacional de Trade Marketing
At a glance
Mid-level Trade Marketing role at Sony. Colombia, Bogotá · full-time.
Pay not stated Trade Marketing salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Check physical and digital retail locations against company targets and standards across product lines
- Build partnerships and organize events that support commercial objectives
- Monitor Sony brand-policy compliance in Colombia, including logo and trademark use
- Negotiate display conditions with dealer teams where Sony needs retail visibility
- Track brand usage and alert Marcom early when point-of-sale updates are needed
What you bring
- A degree in Commercial Engineering, Marketing, or a related field
- At least five years working in commercial functions
- Intermediate English and working knowledge of Excel
- Understanding of branding, products, and point-of-sale operations
Who this fits
This role suits a mid-level trade marketer who can coordinate retail execution across physical and digital channels in Colombia. You'll need to work with dealer teams, negotiate display conditions, manage brand standards, and communicate with Marcom.
From the employer
We look for the risk-takers, the collaborators, the inspired and the inspirational. We want the people who are brave enough to work at the cutting edge and create solutions that will enrich and improve the lives of people across the globe. So, if you want to make the world say wow, let's talk.
The conversation starts here. If this role matches your ambitions and skillset, let's get started with your application. Take a look at our other open positions too. Our many opportunities can lead to infinite possibilities.
Nuestro coordinador tendra las siguientes responsabilidades:
- Asegurar que los distintos puntos de venta físicos y virtuales cumplan los objetivos y estándares propuestos por la compañía, fortaleciendo la marca Sony en Colombia y contribuyendo al cumplimiento del Sell Out en los distintos canales y líneas de producto.
- Generar alianzas y eventos necesarios que puedan contribuir al cumplimiento de los objetivos de la compañía.
- Supervisar que se cumplan las políticas de Marca en Colombia. (Uso de logo o marcas)
- Negociar con las áreas a cargo de exhibiciones de los dealers las mejores condiciones donde Sony requiera estar presente.
- Mantener un detallado informe de uso de la marca, e informar con antelación a Marcom la necesidad de nuevas implementaciones, esto con el fin de mantener una imagen actual en todos los POS.
Educación/Experiencia
Estudios de Ingeniería Comercial, Mercadeo o carreras afines.
Mínimo 5 años de experiencia de trabajo en áreas comerciales
Conocimiento Específico
- Oficina (Excel).
- Inglés Intermedio
- Entendimiento del Negocio
- Conocimientos de Branding.
- Conocimiento de productos.
- Conocimiento del PDV.
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