Programmatic Campaign Analyst

Smadex SLU smadex.com Open · verified Sep 19, 2026

Manila Full-time Mid-level Programmatic

Mid-level Programmatic role at Smadex SLU. Manila · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Run and refine User Acquisition campaigns in the Smadex platform to improve customer results
Give the APAC Commercial team timely campaign information during their working hours
Use mobile-user data to answer strategic and operational questions
Turn portfolio findings into choices that influence revenue opportunities
Explain campaign analysis and optimization decisions in clear, accessible language

What you bring

At least two years in a comparable programmatic advertising role
A bachelor’s or master’s degree in business, marketing, or engineering
Strong Microsoft Excel skills and confidence evaluating substantial data sets
Written and spoken English proficiency, plus strong analytical and communication ability
Flexibility as campaign results shift priorities, with creative problem-solving skills

Who this fits

You’ll suit this role if you combine commercial judgment with analytical thinking and can work through complex campaign data. The position is based in Manila and supports the APAC Commercial team in its timezone, alongside a Manila Ad Operations group. You should be comfortable in a multicultural setting and with a hybrid work model.

From the employer

Smadex is a leading advertising technology company founded in Barcelona in 2010 and sold to American-based and stock-listed Entravision in 2018 (NYSE::EVC). We power campaigns for Apps, Games and Brands across Mobile and CTV using advanced machine learning and optimized creative strategies to deliver results. Smadex is one of the fastest growing DSPs and we are adding talent to fuel our ambitious plans.
We are looking for a Campaign Analyst to join our team, to set up the campaigns buying strategies on Smadex DSP and make sure they reach our client’s goals through daily monitoring and optimization.

The hired candidate will work together with our Manila-based Ad Operations team.

The candidate should have a mix of business-oriented and analytical mindset, to understand the short and long term challenges the mobile advertising campaigns are facing, and use the tons of data available to get powerful insights to resolve them and create the most effective strategies and algorithms to help improve the Smadex platform.

The role is based in Manila, Philippines

Your tasks and responsibilities:

Manage and monitor programmatic User Acquisition campaigns' performance using Smadex platform, striving to consistently refine tactics and produce exceptional results for our customers.
Support the APAC Commercial team in their timezone, helping them get the right information about UA campaigns so they can give proper and timely service to Smadex clients.
Analyze large, complex data sets containing the behavior of millions of mobile users worldwide to address strategic and operational questions.
Obtain insights from our campaign portfolio, in order to make decisions that will directly impact our revenue-making options.
Communicate complex analysis and optimizations in a straightforward and simple way.

Skills and requirements:

2+ year of experience in a similar role in the programmatic ecosystem.
Bachelor or Master's Degree in Business, Marketing or Engineering.
Excellent command of Microsoft Excel
Excellent communication skills in English both written and spoken are mandatory
Comfort working with large data sets, understanding of analytic methodologies for data evaluation
Strong analytical skills with the ability to analyze key metrics to optimize campaigns and meet client’s KPIs
Ability to adapt and adjust to regular changes in priorities and focus based on campaigns' performance
Proven ability to solve data-related problems using creative thinking
Desire to build the biggest company in the world
Working knowledge of SQL is a plus
Able to adapt to a multicultural environment

Benefit package:

Competitive Base Salary & Performance Incentives
Hybrid Model
Team-building activities
Supportive & Engaged Leadership
International Travel Opportunities
Monthly Commuter Benefit
Health Insurance
Summer Fridays