B2B Marketing Manager

Searchable searchable.com Open · verified Aug 22, 2026

On-site London Full-time Manager General Marketing

Mid-level General Marketing role at Searchable. London · full-time · no salary stated · we estimate £59,000–£78,625.

Estimated pay

Searchable has not published a salary for this role. The figure below is our estimate, not theirs.

£59,000 – £78,625

What the middle half of mid-level general marketing roles in London paid, among postings that did state a salary.

Worked out from 6 postings that stated pay, median £74,250. Last updated Aug 9, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Teach the market about AEO through reports, thought leadership, and demand-building campaigns
Generate qualified pipeline with paid social, email, LinkedIn, SEO/SEM, and full-funnel optimisation
Run events from planning through delivery, including roundtables, webinars, meetups, conferences, and trade shows
Build the SEO and marketing community through newsletters, Slack or LinkedIn groups, and regular engagement
Own positioning, launches, founder content, customer advocacy, and sales materials

What you bring

Three to seven years of B2B marketing experience, preferably in SaaS, AI, or martech
Evidence that your marketing has created pipeline and contributed to revenue growth
Practical experience delivering hosted, sponsored, and conference-based B2B events
Hands-on ability with marketing automation, CRM, and analytics tools such as HubSpot, Google Analytics, or LinkedIn Campaign Manager
Clear technical writing, KPI reporting, experimentation, and comfort building in an early-stage company

Who this fits

You’ll suit a hands-on marketer who can create a category, explain complex AI and search ideas, and work across demand generation, content, events, product marketing, and sales enablement. Experience with SEO or marketing audiences, community programs, novel categories, or startup teams would strengthen your fit. The role is office-based in London five days a week.

From the employer

About Searchable

Searchable is building the operating system for AI Search Optimisation (AEO). We help brands track, understand, and improve their visibility in AI search engines like ChatGPT, Claude, and Perplexity. Founded in 2025, we're defining an entirely new category at the intersection of AI and search marketing.

The Role

We're looking for a hands-on B2B Marketing Manager to be our marketing engine. You'll own strategy and execution across the full funnel but more than that, you'll be helping to build awareness of a category that barely existed two years ago. This is a foundational hire with significant growth potential as we scale.

Responsibilities

Category creation & market education: Develop content and campaigns that educate the market on AEO, "state of AI search" reports, thought leadership, and problem-framing that creates demand before pitching the solution
Demand generation: Plan and execute multi-channel campaigns (paid social, email, LinkedIn, SEO/SEM) to drive qualified pipeline
Events: Own our events strategy end-to-end — plan and execute hosted roundtables, webinars, and community meetups; manage presence at industry conferences and trade shows; identify speaking opportunities to build brand awareness and generate pipeline
Community building: Build and nurture a community of SEO and marketing professionals waking up to AI search — newsletters, Slack/LinkedIn communities, and regular touchpoints that keep Searchable at the centre of the conversation
Content & thought leadership: Create compelling content (blogs, case studies, whitepapers, social) that positions Searchable as the authority in AEO
Founder-led marketing: Amplify founder content and build a thought leadership engine around the founding team — ghostwriting, social strategy, and speaking opportunities
Customer advocacy: Turn early customers into vocal advocates through case studies, testimonials, co-presented webinars, and reference programs
Product marketing: Own positioning, messaging, and GTM for new features and product launches
Analytics & optimisation: Track full-funnel metrics (MQLs → SQLs → pipeline → revenue), run experiments, and optimise spend and conversion
Sales enablement: Build collateral, battlecards, and case studies that help close deals

Requirements

3–7 years of B2B marketing experience, ideally in SaaS, AI, or martech
Proven track record of generating pipeline and driving revenue growth
Experience planning and executing B2B events (hosted, sponsored, and conferences)
Hands-on experience with marketing automation, CRM, and analytics (e.g. HubSpot, Google Analytics, LinkedIn Campaign Manager)
Strong written communication you can distill complex AI/tech concepts into compelling messaging
Data-driven mindset with comfort running experiments and reporting on KPIs
Entrepreneurial energy — you thrive in fast-paced, early-stage environments where you build from scratch

Nice to Have

Experience in category creation or marketing a novel product category
Experience marketing to SEO/marketing professionals or enterprise marketing teams
Understanding of SEO, AI search, or the broader search ecosystem
Experience building communities or audience-first marketing programs
Startup experience where you were the first or early marketing hire

Benefits & Compensation

Competitive salary (DOE) + equity
Significant equity at an early stage in a market that is moving fast.
25 days paid vacation and leading parental and childcare policies
Office-based, 5 days per week — we work best together in person