Retail Media Marketing Manager
Mid-level General Marketing role at SC Johnson Candidate Portal. Racine · full-time · $109,200–$143,325 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Create omnichannel plans spanning retail media, e-commerce, digital, and in-store channels
- Use shopper and retailer data to guide investment, channel choices, and conversion efforts
- Lead store programs and online campaigns, including PDP content and digital shelf activity
- Coordinate with sales, brand, e-commerce, finance, agencies, and retail partners
- Review campaign results, shopper behavior, competitors, and trends to improve future plans
What you bring
- Bachelor’s degree in marketing, business administration, or a related discipline, plus at least five years of relevant experience
- Background in retail media, omnichannel campaign execution, e-commerce marketing, SEO/SEM, and conversion improvement
- Ability to manage budgets, evaluate ROI, and use tools such as Google Analytics or Adobe Analytics
- Familiarity with retailer platforms, retail media networks, and AI or agentic technology integration
- Current U.S. work authorization without a need for sponsorship now or later
Who this fits
This role suits a commercially minded marketer who connects shopper insights, retail media, commerce data, and omnichannel execution. The job is based onsite in Mt. Pleasant, Wisconsin, with a weekly remote option after onboarding; the portal also lists Racine. Domestic relocation assistance is available, travel is limited, and you must have U.S. work authorization without present or future sponsorship.
From the employer
SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more.
The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations.
ABOUT THE ROLE
Are you a strategic marketer who knows how to turn retail media, shopper insights, and commerce data into measurable growth? As Retail Media Marketing Manager, you’ll develop and activate integrated marketing strategies across retail media networks, eCommerce, digital, and in-store channels to reach shoppers throughout the path to purchase.
Partnering closely with Sales, Brand Marketing, eCommerce, and key retail customers, you’ll help determine where and how we invest across the retail media ecosystem—translating shopper and performance data into campaigns that drive conversion, sales, and market share. This is an exciting opportunity for a consumer products or retail media marketer who combines strategic thinking, strong commercial acumen, and data-driven decision-making to create connected shopper experiences from screen to shelf.
KEY RESPONSIBILITIES
Omnichannel Strategy & Execution
Develop and implement omnichannel marketing plans aligned with business objectives.
Leverage shopper insights and retailer-specific strategies to drive engagement and conversion.
Manage marketing budgets to optimize ROI and ROO.
Activate portfolio strategies in partnership with finance and revenue management.
Optimize channel mix using performance data and Marketing Mix Modeling (MMA).
In-Store & Online Marketing
Lead development of impactful in-store marketing programs and creative briefs.
Collaborate with sales teams to ensure flawless execution.
Oversee online marketing campaigns, content strategy, PDP briefs, and digital shelf management.
Continuously improve online performance through analytics, A/B testing, and trend monitoring.
Collaboration & Communication
Serve as the key contact for internal teams and retail partners.
Provide shopper insights to inform customer-specific strategies and sell-in materials.
Manage relationships with external agencies (creative, media, retail media) to drive innovation and execution.
Communicate plans, results, and insights across stakeholders.
Share best practices and contribute to process development.
Performance Analysis & Competitive Intelligence
Track and analyze campaign performance and shopper behavior.
Apply insights from analytics to inform future strategies.
Monitor competitor activity and retail trends to identify opportunities and threats.
Develop competitive strategies to differentiate offerings.
REQUIRED EXPERIENCE YOU’LL BRING
Bachelor’s degree in marketing, Business Administration, or a related field with 5+ years of relevant experience
Qualified candidates must be legally authorized to work in the United States without current or future sponsorship
PREFERRED EXPERIENCES AND SKILLS
Familiarity with retail media planning and AI/agentic technology integration.
Strong curiosity and self-starter mindset.
Excellent communication and collaboration skills.
Strong project and budget management capabilities.
Experience with e-commerce marketing, SEO/SEM, and conversion optimization.
Proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
Working knowledge of retailer-specific platforms and retail media networks.
Proven success in developing and executing omnichannel marketing campaigns.
Experience managing budgets and analyzing ROI.
Strong understanding of retail marketing principles.
JOB REQUIREMENTS
This role is eligible for domestic relocation assistance
Full-time onsite role in Mt. Pleasant, Wisconsin
Office work environment: Remote work available once a week for eligible employees after initial 90-day onboarding period
Travel <10%
BENEFITS AND PERKS
SC Johnson’s total compensation packages are at or above industry levels. In addition to salary, total packages may include bonuses, long-term incentives, matching 401(k) contributions and profit sharing based on company profitability, job level and years of service. As a family company, we’re committed to providing benefits such as subsidized health care plans, maternity/paternity/adoption leave, flexible work arrangements, vacation purchase options, recreation and fitness centers, childcare, counseling services and more.
The Company's Total Rewards package is at or above industry levels. The expected base salary range for this position is between 109,200.00 USD - 143,325.00 USD. Job related skills, experience, education, and location will be considered in setting actual starting base salary. In addition to your base salary and depending on job level, eligibility, and performance, a total package may include profit sharing, a short-term incentive and/or long-term incentives. As a family company, benefits are a key piece of our Total Rewards package as well and we’re proud to provide a comprehensive, competitive, and differentiated benefits program that our people and their families value.
Inclusion & Diversity
We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive and supportive work environment where all people can thrive.
We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.
Better Together
At SC Johnson, we believe people achieve their best when they collaborate and work together in person. We value connection to strengthen teamwork, accelerate problem solving, and drive innovation.
Equal Opportunity Employer
The policy of the Company is to ensure equal opportunity for all qualified applicants and employees without regard to race, color, religion, gender, marital status, sexual orientation, national origin, ancestry, age, gender identity, gender expression, disability, citizenship, pregnancy, veteran status, membership in any active or reserve component of the U.S. or state military forces, genetic history or information or any other category protected by law.
Accommodation Requests
If you are an individual with a disability and you need an accommodation or other assistance during the application process, please call our Human Resources department at 262-260-3343 or email your request to SCJHR@scj.com. All qualified applicants are encouraged to apply. Download the EEO Know Your Rights poster for more information.
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