Customer Marketing Manager

SC Johnson Candidate Portal Open · verified Sep 10, 2026

Istanbul Full-time Manager Customer Marketing

Mid-level Customer Marketing role at SC Johnson Candidate Portal. Istanbul · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Lead and coach seven Customer Marketing leads across the MENAPT cluster
Shape omni-channel plans with marketing and sales for store and digital retail
Turn Nielsen and retailer data into channel, pricing, distribution, and promotion actions
Manage customer marketing budgets and use returns to guide future investment
Connect marketing and sales plans through S&OP while building trade stories and in-store programs

What you bring

Bring at least ten years of professional experience
Show team leadership with strong analytical, strategic, and project management ability
Have customer or trade marketing experience with retail partners
Use marketing analytics platforms such as Nielsen and retailer tools
Communicate fluently in English and manage stakeholders across organizational levels

Who this fits

This role suits a people leader with retail-facing customer marketing experience who can connect strategy, shoppers, sales, and execution. The position is based in Istanbul and involves extensive travel across MENAPT, especially Egypt, Saudi Arabia, the UAE, and Morocco. Middle East experience beyond Turkey is a plus. Relocation support is unavailable, and you need authorization to work in the country where you apply.

From the employer

SC Johnson has been leading with purpose for 140 years, building high-quality products and iconic brands found in homes, schools and businesses in virtually every country worldwide – including OFF!®, Raid®, Glade®, Windex®, Scrubbing Bubbles®, Ziploc®, Mrs. Meyer’s Clean Day®, method®, Autan®, Baygon®, Mr Muscle®, Duck®, Lysoform® and more.

The 13,000 people of our global, fifth-generation family company are committed to making the world a better place today and for future generations.

Customer Marketing Manager
Istanbul, Turkey

Role Overview

Reporting to the MENAPT cluster Marketing and Customer Marketing Director, you will play an

integral role in developing and execution of integrated marketing strategies that helps driving sales

and grow market shares across both in-store and online channels. This role bridges internal teams

(Brand and Sales) and our retail partners to ensure seamless execution that resonates with our

shoppers and delivers the business results across the cluster. Role leads a team of 7 Customer Marketing leads across the cluster to ensure strong executional excellence. And requires 50%+ Travelling across the cluster.

Responsibilities:

Guide and develop direct reports across based across the MENAPT cluster
Be a key contributor to the development and execution of omni-channel plans aligned with Marketing and Sales organization
Support team in building strong trade narratives to help drive the business with our customers
Leverage opportunities across in-store and Online platforms to enhance shopper engagement and conversion
Lead Customer Marketing Budget flawlessly across markets evaluating ROI’s to inform Future investment decisions
Partner with Finance and Net revenue management team to update pricing strategies
Lead the creation of impactful in-store marketing programs
Stay informed on emerging trends to inform strategy and execution
Lead channel strategies across the cluster
Lead development of promotional packs.
Utilize Nielsen reports to define key opportunities in Distribution, pricing and promo actions
Takes an active leafing role in S&OP process ensuring the connection between marketing plans and Sales

Required Qualifications and Experience:

10+ years of work experience
Strong analytical, strategic thinking, and project management skills.
Experience in leading teams
Excellent communication and stakeholder management abilities.
Previous experience working with retail customers/ Customer or Trade marketing
Strong familiarity in working with marketing analytics tools (Nielsen, Retailers tools..)
Plus: Experience within the middle east region (beyond Turkey only)
Fluent in English

Preferred Knowledge:

Understanding of the Route to market.
Time management and planning skills.
Strong communication and interpersonal skills with ability in building relationships with professionals of all organizational levels.

Skills & Behaviours you’ll need:

Leadership skills
High level of integrity
Problem solving attitude
High degree of initiative
Easy relationship approach
Mobility – up to 50% travel across the cluster, primarily to Egypt, Saudi, UAE and Morocco
Excellent communication skills (via different media)

About us:

SC Johnson is a fifth-generation family company built on a spirit of adventure and winning the right way. We have been leading with purpose for over 130 years, building top brands such as Raid®, Glade®, Kiwi®, OFF!®, Windex®, Ziploc® and more, in virtually every country. Through these household names, we are making a positive difference to the world around us. But we only succeed with the combined vitality and strength of our 13,000 people who we truly value and support in their pursuit of individual and shared goals.

This position is not available for relocation assistance and candidate must be eligible to work in the country of application

Inclusion & Diversity

We’re a global business, with people from every culture, ethnicity, race, religion, gender identity, sexual orientation, age, and ability. We recognize the breadth of human experience, and we work to celebrate it. It is our goal to build a diverse, inclusive, and supportive work environment where all people can thrive.

We’re committed to ongoing efforts that help us attract, hire, and retain diverse talent who want to build a positive, inclusive environment. Read more about our ongoing initiatives at https://jobs.scjohnson.com/inclusion.