Content Marketing Specialist - Samlino.dk

Samlino Open · verified Aug 22, 2026

Copenhagen Mid-level Content Marketing

Mid-level Content Marketing role at Samlino. Copenhagen.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Improve pages with keywords, metadata, headings, URL structure, and internal links
Shape SEO-led content plans with writers to grow unpaid search visits
Research search terms that match audience needs and business priorities
Review competing sites for market signals, gaps, and potential risks
Refresh older articles and work with UX designers to improve search performance

What you bring

Hold a degree in communication, marketing, economics, management, journalism, or a related subject
Bring experience with SEO, website content management, and content production
Use strong numerical thinking, analysis, organization, and attention to detail
Communicate well, collaborate closely, and solve problems against goals and KPIs
Write confidently and speak and write Danish and English fluently

Who this fits

You’ll suit a proactive, accountable team player who enjoys writing, content work, and measurable SEO goals. The role is based in Copenhagen and expects you in the office from Monday to Friday, with no remote option currently available. The start date is flexible, and you’ll work with colleagues across an international group.

From the employer

About the job

Are you ready to thrive in a dynamic and exhilarating environment, where you'll be entrusted with significant responsibilities? Are you seeking to join an extraordinary team of young, motivated, and highly ambitious individuals? If you have a genuine passion for connecting with people and driving remarkable outcomes, then you could be the perfect fit for our Content Marketing Specialist position.

About Us:
At Samlino.dk, we are Denmark's leading and most comprehensive online portal for comparing financial products, services, and consumer goods. Our mission is to provide you with the most up-to-date and accurate information on the best deals for loans, broadband, insurance, mobile plans, car loans, and much more. Our free comparison service is designed to ensure transparency and clarity in the market, making it easier for consumers to navigate and ultimately benefit their personal finances. We continuously update our databases to enhance and expand our offerings, ensuring fair and precise comparisons. Founded in 2014 and headquartered in Copenhagen, Samlino.dk is part of Samlino Group, Europe’s largest organization for price comparison sites, successfully operating in 5 different countries. What You’ll Do:

On-Page SEO Optimization: Implement on-page SEO strategies, including keyword optimization, meta tags, header tags, URL structures, and internal linking to improve website visibility.
Content Strategy Development: Collaborate with content creators to develop and optimize content strategies that align with SEO best practices and drive organic traffic growth.
Keyword Research: Conduct thorough keyword research to identify high-impact keywords and search queries that align with our audience’s needs and business goals.
Competitor Analysis: Conduct competitor analysis to identify trends, opportunities, and threats in the market, and adjust SEO strategies accordingly.
Content Updates and Refresh: Regularly update and refresh existing content to maintain its relevance and improve its performance in search engine rankings.
User Experience (UX) Optimization: Collaborate with UX designers to ensure that the website offers an optimal user experience, which is a key factor in SEO performance.

What We Expect From You:
You have an exceptional work ethic and a strong sense of urgency. You are driven by a relentless desire to excel in your role, taking full ownership of your tasks, being proactive, and following through on commitments. Additionally, you’re humble, team-oriented, and share our passion for building and executing new ventures. We expect that you have:

A degree in communication, marketing, economics, management, journalism, or a related field.
Experience in SEO, content management and production, particularly for websites.
Strong numerical and analytical skills.
Excellent organizational skills with high attention to detail.
Strong communication abilities and a collaborative team spirit.
Problem-solving skills with a focus on achieving goals and KPIs.
Passion and talent for writing and creating content.
Fluency in spoken and written Danish and English.

What We Offer:

A dynamic workplace with talented colleagues and leaders who will inspire and challenge you daily.
Responsibility for high-impact projects that push you out of your comfort zone, allowing you to reach your full potential.
Competitive compensation and benefits.
The opportunity to take on significant responsibilities and decision-making authority from day one.
Engage in exciting and challenging projects that allow you to make an impact with innovative ideas.
Personal and professional growth from working independently and as part of an international group.
The chance to work with and learn from experts and mentors across diverse fields.
Be a part of Denmark’s leading comparison portal with a clear mission: helping Danish consumers make informed financial decisions.

For questions, reach out to our Head of SEO, Christian Brodersen, at christian.brodersen@samlino.dk
Join us at Samlino.dk and help us shape the future of financial comparison in Denmark!
Start date and schedule

Flexible start date.

Monday to Friday, we thrive in our office environment, where we create magic. Remote work options are currently unavailable, as we believe in the power of collaboration and synergy that arises from working together.