Executive - Casino Marketing

Resorts World Genting rwgenting.com Open · verified Sep 18, 2026

Genting Highlands Mid-level General Marketing

Mid-level General Marketing role at Resorts World Genting. Genting Highlands.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll help shape and deliver Genting Rewards campaigns that grow membership and deepen member participation
You'll study customer behavior, market shifts, and competitor activity to guide casino marketing decisions
You'll find potential markets for expanding the loyalty base and improve the programme's products and services
You'll coordinate with internal teams and manage departmental resources so initiatives are carried out effectively

What you bring

You have a marketing, business administration, or related degree plus at least two years of relevant experience
You understand casino marketing operations and may have loyalty-programme or marketing-communications experience
You communicate well, analyze effectively, work independently, and bring a creative, proactive approach
You can organize competing priorities, meet deadlines, and adapt to extended or nonstandard schedules

Who this fits

This role suits someone working in casino marketing who can combine customer insight with loyalty-programme execution. It is based in Genting Highlands, Malaysia, and requires flexibility for extended or irregular working times plus travel when needed.

From the employer

Genting Malaysia Berhad

Genting Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.

With over 50 years of experience and milestones, Genting Malaysia is currently expanding and transforming Resorts World Genting into the leading tourism and entertainment hub via the Genting Integrated Resort Transformation Plan. Under this plan, flagship projects include Skytropolis Indoor Theme Park, the outdoor theme park - Genting SkyWorlds - and the adjacent shopping complex - SkyAvenue, which houses some of the most prestigious lifestyle brands from around the world. The plaza also features a state-of-the-art cable car system, which connects SkyAvenue to the mid-hill Genting Highlands Premium Outlets, carrying up to 3,600 passengers per hour per way.

If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!

Job Description – Casino Marketing (Loyalty / Genting Rewards)

Support the development and execution of marketing strategies for the Genting Rewards loyalty programme to drive business growth and membership engagement.
Identify and explore new market opportunities to expand the membership base.
Analyse market trends, customer behaviour, and competitive activities to support strategic marketing initiatives.
Plan and implement campaigns and initiatives to enhance member engagement and programme value.
Support the enhancement of loyalty products, programmes, and services to remain competitive and responsive to market needs.
Work closely with internal teams to ensure effective implementation of marketing initiatives.
Assist in ensuring efficient coordination and utilisation of departmental resources.

Requirements

Degree in Marketing, Business Administration, or related disciplines, with at least 2 years of relevant working experience
Good understanding of casino marketing operations.
Experience in customer loyalty programmes or marketing communications will be an added advantage.
Strong communication, analytical, and interpersonal skills.
Creative, proactive, and able to work independently.
Able to prioritise tasks and meet deadlines.
Willing to work long or irregular hours and travel when required.

Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!