growthroles

Sales Lead COM

Republic National Distributing Company rndc-usa.com Open · verified Sep 25, 2026
Livonia Senior Sales Leadership

At a glance

Senior Sales Leadership role at Republic National Distributing Company. Livonia.

Pay not stated

RoleSales Leadership
SenioritySenior
LocationLivonia
Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

  • Grow sales across your territory by serving current accounts and winning additional business
  • Visit customers regularly, recommend suitable products, and close distribution gaps through consultative selling
  • Build account-specific outreach and selling plans around customer goals, needs, and geography
  • Confirm orders arrive correctly and on time, then handle merchandising when no support representative is assigned
  • Strengthen your knowledge of the company’s products, services, customers, and sales techniques

What you bring

  • A college or technical-school certificate, related experience or training, or an equivalent combination
  • A current state driver’s license and the ability to satisfy company vehicle-insurance standards
  • Strong client-facing ability with experience identifying and responding to customer needs

Who this fits

This role suits a senior sales professional who is comfortable owning a territory, visiting accounts, and working directly with customers. You should be prepared for nights and weekends tied to promotions and other account work. Wine and spirits experience or industry credentials such as CSW, CSS, WSET, Court of Master Sommeliers, or Sake Specialist are listed as bonuses.

From the employer

Republic National Distributing Company (RNDC) is a family-owned business with roots extending before Prohibition that has evolved into one of the nation’s largest wine and spirits wholesalers. Our success is grounded in our core values of Family, Service, Accountability, Honesty, and Professionalism. We offer a vibrant, inclusive culture and workplace experience for individuals who want a career that makes them feel accomplished and engaged. RNDC values the health and well-being of our associates, inside and outside the office, offering dynamic health and wellness benefits that supply exceptional care and value. RNDC is geared toward growing our footprint and our people. Join our team of energetic professionals who believe in many happy hours and are experts in our craft.

Summary

As a Sales Lead, your primary responsibility is to proactively advance and secure sales within your designated territory. You will excel in this role by diligently servicing the needs of existing sales accounts while strategically driving incremental business growth through informed and consultative selling techniques.

In this role, you will

  • Represents the voice of the customer
  • Performs functions to service the needs of existing customers within assigned territory
  • Educates the customer on the right products for them
  • Uses informed selling to introduce new products and close gaps in existing distribution
  • Visits accounts frequently to provide service and maximize revenue potential
  • Establishes individual sales plan that considers customer needs and geographies to create effective and efficient customer outreach
  • Sets the overall selling plan for each customer; Works closely with customers to understand and support their business strategies, goals, and objectives
  • Follows-up with customer to ensure their orders are delivered accurately and promptly
  • If no Support rep partner, Sales lead is responsible for merchandising activities (e.g., stocking shelves, building displays, etc.)
  • Develops sales skills and knowledge of the organization's products, services, and customers
  • Job duties may include working nights and weekends on promotional activities and other account activities

What you bring to RNDC

  • One year certificate from college or technical school;
  • Four year college degree, preferred;
  • 3-6 months related experience and/or training; or equivalent combination of education and experience.
  • Requires a current, valid state drivers license, ability to meet vehicle insurance requirements as defined by the company.
  • Strong client skills and experience understanding customer needs.

What's in it for you

  • 401(k) with company matching
  • Medical, dental and vision benefits*
  • Generous paid time off program – work your way up to 5 weeks of PTO a year with the ability to carryover unused PTO
  • Paid volunteer time
  • Paid parental leave
  • Paid caregivers leave
  • Fertility benefits
  • Paid training
  • Company paid life insurance, short-term disability, and company-paid holidays
  • Associate resource groups, and diversity, equity, and inclusion programs available for all associates

*Participation in these programs is subject to applicable wait periods and all plan and program terms and eligibility

COVID-19 considerations:

We follow CDC Guidelines and have a fun and safe environment for our teams.

Bonus if you bring

  • Previous experience in the Wine and Spirits industry
  • Industry certifications to include: CSW, CSS, WSET, Court of Master Sommeliers, Sake Specialist

Republic National Distributing Company and National Distributing Company are Equal Opportunity/Affirmative Action employers. It is our policy not to discriminate against any Employee or Applicant. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, sex, age, status as a protected veteran, among other things, or status as a qualified individual with disability. This policy of nondiscrimination in employment includes but is not limited to: recruitment, hiring, placement, promotion, transfer, employment advertising or solicitations, compensation, layoff or termination of employment.

RNDC is committed to providing reasonable accommodation to people with disabilities throughout the job application and interview process, to the point of undue hardship. If you require an accommodation during the application or interview process, please click here.

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