Performance Marketing Specialist (AI x Greentech) (m / f / d)
Mid-level Performance Marketing role at Reonic. Berlin · full-time · no salary stated · we estimate €47,000–€51,000.
Reonic has not published a salary for this role. The figure below is our estimate, not theirs.
Growth Roles summary, based on the employer's posting.
What you'll do
- Create conversion-focused messaging for ads, landing pages, and social channels
- Help launch and improve digital campaigns through performance marketing work
- Research markets and competitors to surface trends and possible opportunities
- Review funnel results, then recommend ways to improve marketing performance
- Use audience insights to test messaging and shape new team initiatives
What you bring
- Bring marketing experience from a software setting
- Show experience across performance marketing, copywriting, and market research
- Interpret marketing data and use it to improve funnels
- Use digital marketing tools and platforms with confidence
- Meet the C2 German requirement and communicate strongly in English
Who this fits
This role suits a creative, hands-on marketer who enjoys combining writing, analysis, and experimentation in renewable technology. You’ll collaborate with an in-person team in Berlin and work onsite full-time, five days each week. Strong German and English communication are required.
From the employer
Are you passionate about marketing AND renewable energy?
Do you thrive in creative and data-driven environments? If you're eager to gain hands-on experience in performance marketing, copywriting, and market research while contributing to a fast-growing green tech startup, then this is the role for you – we want YOU!
Please note that for this role, C2 proficiency in German is required. This is a full-time, on-site position based in Berlin.
What You’ll Do
Write compelling copy for ads, landing pages, and social media that convert visitors into leads.
Support in performance marketing by assisting in the creation and optimization of digital campaigns.
Conduct market and competitor research to identify trends and opportunities.
Analyze marketing funnel data to understand performance and suggest improvements.
Think creatively and strategically to test and refine messaging that resonates with our audience.
Collaborate with the team to develop new marketing initiatives based on data insights.
What Makes You a Great Fit
Marketing experience within a software environment
Experience in performance marketing, copywriting, and market research.
Creative mindset with a knack for writing engaging content.
Analytical skills with the ability to interpret marketing data and optimize funnels.
Hands-on mentality, eager to learn and experiment.
Strong understanding of digital marketing tools and platforms.
Excellent communication skills in English and German.
Why Join Us?
Be part of one of the fastest growing VC-backed startup in Germany with 3000+ satisfied B2B customers.
A vibrant, collaborative office culture where great ideas happen face-to-face - we're a full in-person team (5 days/week) in a beautiful Berlin office near Hackescher Markt.
Enjoy opportunities for personal and professional growth.
Embrace the freedom to innovate and make quick changes in a dynamic team.
Perks include gym membership, coffee, regular team events, MacBook and more.
Receive competitive pay.
Even if you don’t meet every requirement, we encourage you to apply! Imposter syndrome shouldn't hold you back - we value talent and passion above all.
About Reonic
At Reonic, we’re on a mission to simplify renewable technology with our AI operating system for renewable installers. Backed by top-tier investors and trusted by 3000+ business customers, we’re growing fast - and we need YOU to help us accommodate our new and existing customers.
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