Senior Copywriter - Remote
Senior Copywriting role at Reedsy. Remote, United Kingdom · full-time · $60,000–$90,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- You’ll define Reedsy’s voice and maintain its brand guidelines across channels
- You’ll write landing pages, lead magnets, emails, newsletters, and social posts
- You’ll generate creative concepts that turn visitors into engaged product users
- You’ll study opens, clicks, and conversions to improve future copy
- You’ll collaborate on ads, visuals, storyboards, and video scripts
What you bring
- You have created conversion-focused copy for major campaigns at a fast-moving startup
- You bring a portfolio covering both concise and long-form writing
- You can shift between playful headlines and technical explanations
- You have shaped brand voice and written guidelines for consistent use
- You understand email marketing, conversion testing, and tools such as Google Analytics
Who this fits
You’ll suit this role if you combine strong creative instincts with analytical thinking and can work remotely from the United Kingdom. You’ll need native-level English and comfort working across campaigns, brand standards, analytics, and multiple content formats. Familiarity with publishing and writing craft is relevant, while multilingual ability and published work are additional advantages.
From the employer
About Reedsy
We’re here to give authors the tools and resources they need to create beautiful books. Our marketplace gathers the industry's best publishing professionals — the likes of Neil Gaiman's editor, Nora Roberts' book marketer, and GRRM’s cover designer.
We’ve grown to a community of 5,000,000 authors, and transformed the way people write and publish their book. Want to hop on board and help us get to our next destination? Cool, keep reading!
Responsibilities
Your role is to develop new concepts and craft world-beating copy that convert traffic into eager and knowledgeable users of our products. You will:
Develop a consistent tone of voice for Reedsy across multiple channels;
Own and evolve our brand guidelines;
Help onboard writers to ensure consistency across every channel;
Write copy for our landing pages, lead magnets, email campaigns, newsletters and social media posts;
Come up with new creative ideas to convert our traffic;
Review copy performance (open rates, click-through, conversions) and use those learnings to sharpen future work;
Work closely with a team of content creators (writers, illustrators, animators, and YouTubers) on ad and modal copy, graphic assets, storyboards and video scripts; and
Bring a high standard to your own copy and honest, useful feedback to everyone else's.
Person Specification
Both a very analytical and highly creative individual;
Experience creating conversion copy for large-scale campaigns at a fast-growth startup;
A varied portfolio of copy, from short form to long form;
Ability to write with range, from playful campaign headlines to technical writing concepts;
Proven experience shaping brand guidelines and tone of voice;
Familiarity with the publishing industry and writing craft concepts;
Experience with email marketing, conversion optimization and A/B testing;
Familiarity with Google Analytics and other analytics tools; and
Native-level English speaker.
Bonus Points
Fluent in multiple languages. Reedsy welcomes applicants of all cultures and backgrounds;
A good dose of ambition, a willingness to learn, and a great sense of fun;
Your writing has been published in some shape or form.