Field Marketing Analyst Intern
Red Bull Open At a glance
Junior Event Marketing role at Red Bull. Milan · internship.
Pay not stated Event Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Track Field Marketing KPIs, combine regional figures and prepare updates for the Head of Field Marketing and local teams
- Assess owned and supported events plus consumer activations, finding trends, strong practices and areas to improve
- Build dashboards, scorecards and presentations to show activation results, ROI and effects on business and brand indicators
- Collect local input and support competitor comparisons to spot opportunities tied to consumer trends, communities and youth culture
- Help manage event contracts and insurance records while improving reporting templates and data collection processes
What you bring
- You are studying or hold a degree in economics, marketing, analytics, business administration or a related area
- You have advanced Excel and PowerPoint skills, with familiarity in dashboards, reporting and KPI analysis
- You can turn detailed information into clear insights and communicate fluently in English
Who this fits
This internship suits someone interested in marketing, consumer behavior and working with data. It is based on-site in Milan. The stated monthly allowance is €800 plus meal vouchers.
From the employer
The Field Marketing Analyst Intern supports the Field Marketing team in performance analysis, KPI monitoring, and the identification of opportunities to optimize activities across the country.
Working cross-functionally with all regions, this role contributes to process standardization, reporting excellence, and the transformation of data into actionable insights.
This position serves as a key analytical resource for Field Marketing activations and initiatives, enabling local teams to make faster, more informed data-driven decisions
KPI Monitoring & Reporting
Monitor and track key performance indicators (KPIs) across Field Marketing activities.
Consolidate data from different regions and prepare regular reports to be shared with the Head of Field Marketing, Field Marketing Managers (FMMs), and Field Marketing Specialists (FMSs).
Analyze the performance of Red Bull owned events, supported events, and consumer activations.
Identify trends, best practices, performance gaps, and improvement opportunities.
Consumer Activations Analysis
Support the evaluation of the effectiveness of consumer occasions and field activations across the country.
Develop dashboards, scorecards, and presentations to support business decision-making.
Analyze ROI and assess the impact of activities on key business and brand performance indicators.
Market & Consumer Insights
Gather insights from Field Marketing Managers, Student Marketeers, and local stakeholders.
Support benchmarking activities and competitive analysis.
Identify emerging opportunities related to consumer trends, communities, and youth culture.
Process Optimization
Assist in the management of contracts, insurance documentation, and other documents required for event execution.
Contribute to the standardization of reporting tools, templates, and performance tracking processes.
Improve the quality, speed, and consistency of data collection and reporting at a national level.
Support the implementation of new measurement frameworks and analytical methodologies
University degree or ongoing studies in Economics, Marketing, Data Analytics, Business Administration, or a related field.
Interest in marketing, consumer behaviour and data analysis.
Advanced Excel and PowerPoint skills.
Familiarity with dashboards, reporting tools, and KPI analysis.
Ability to synthesize complex information and turn data into compelling insights.
Fluent in English.
Strong attention to detail, curiosity, and a proactive attitude.
Monthly internship allowance: €800 + meal vouchers
Red Bull S.r.l. promuove le pari opportunità in ottemperanza al Decreto Legislativo n. 96/2026, emanato in attuazione della Direttiva europea 2023/970 in materia di trasparenza retributiva e rafforzamento del principio di parità retributiva di genere. Accogliamo qualsiasi candidatura, senza distinzione di età, genere, disabilità, orientamento sessuale, religione o etnia.
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