Ecommerce Analyst – Platforms & Experiences
Rally House Open · verified Sep 29, 2026 At a glance
Mid-level Ecommerce Marketing role at Rally House. Corporate · full-time · $70,000–$90,000 base.
growthroles summary, based on the employer's posting.
What you'll do
- Use traffic, conversion, click-through and bounce-rate data to spot ways to improve the shopping experience and product displays
- Run weekly homepage, banner, landing-page, navigation and other site updates based on results and business needs
- Coordinate Hot Market launches, from preparation through setting up products, categories and promotional copy
- Work with Marketing to align promotions with merchandising priorities, then test changes and recommend improvements
- Share merchandising, category and shopper-behavior insights with senior leaders; check site content, SEO and new feature quality
What you bring
- A bachelor’s degree in business, marketing, data analytics or a related discipline
- Two to four years in ecommerce, site merchandising or digital marketing
- Knowledge of Google Analytics, A/B testing approaches and user-experience principles, plus strong analytical problem-solving skills
Who this fits
This mid-level role suits someone who can use site data to guide merchandising and execute ongoing updates across ecommerce platforms. The position is based at the corporate location in the United States and pays $70,000 to $90,000 per year.
From the employer
Job Description
The Ecommerce Analyst – Platforms & Experiences is responsible for analyzing and optimizing Rally House's site experience, merchandising strategies, and digital performance. This role owns key site execution initiatives, leveraging data to enhance product presentation, improve conversion, and create a best-in-class online shopping experience.
Working closely with the Ecommerce Manager, the Analyst partners with Marketing, Buying, and Dev teams to drive measurable results in revenue, engagement, and customer satisfaction.
Responsibilities
- Analyze site performance metrics (traffic, conversion, click-through, bounce rate) to identify opportunities for optimizing user experience and product presentation
- Own the execution of weekly site updates, homepage content, banners, landing pages, and navigation enhancements based on performance data and business priorities
- Manage Hot Market launches from planning to execution, ensuring timely setup of products, categories, and promotional messaging
- Partner with Marketing to support promotional calendars, aligning campaigns with merchandising priorities
- Conduct A/B testing and provide recommendations for improving conversion rates, product discoverability, and site navigation
- Provide actionable insights to senior leadership regarding merchandising performance, category trends, and user behavior
- Ensure content accuracy, SEO best practices, and brand consistency across the site
- Support the implementation and QA testing of new site features, enhancements, and third-party integrations related to customer experience
Skills and Knowledge
Familiarity with A/B testing methodologies and UX best practices, Familiarity with AI is a plus, Google Analytics, Proficient computer skills in Microsoft Word, Excel, and Outlook, Strong analytical and problem-solving skillsQualifications
- Bachelor's degree in Business, Marketing, Data Analytics, or related field
- 2–4 years of ecommerce, site merchandising, or digital marketing experience
- Experience with ecommerce platforms preferred
- Licensed sports merchandise knowledge or retail experience is a plus
Physical Requirements
- Ability to operate a computer, keyboard, mouse, and other standard office equipment
- Able to clearly view and read information on a computer screen
- Occasionally lift or move items up to 15 pounds
Pay Range
$70,000.00 - $90,000.00Not this one either?
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