Senior Product Marketing Manager
At a glance
Senior Product Marketing role at Puzzel. Amsterdam.
Pay not stated Product Marketing Manager salary
growthroles summary, based on the employer's posting.
What you'll do
- Shape product positioning and customer-facing messages, turning capabilities into value stories for different audiences
- Plan launches from start to finish, coordinating stakeholders and preparing materials that help teams adopt new products
- Equip commercial teams with pitch decks, battlecards, FAQs and practice sessions to support winning and retaining customers
- Use customer, segment and competitor insights to guide target choices and improve product-market fit
- Support demand campaigns with product messaging and develop customer stories that demonstrate product value
What you bring
- At least eight years in product marketing, including four or more years in management
- You have led go-to-market strategy and product launches, including bringing a product suite to market
- You can make complex products clear while preserving important detail
- You can work confidently with senior Product, Sales and Marketing stakeholders and connect commercial choices to pipeline and revenue
Who this fits
This senior role suits an experienced product marketer who can lead strategy while staying hands-on and influence teams without direct authority. You can apply from the UK, Denmark, Sweden, Norway or the Netherlands, and must already be eligible to work in your chosen country; sponsorship is unavailable. In the Netherlands, the role is remote-first, with access to a Regus office two days per week and a team aiming to meet weekly. In other listed locations, expect to work from an office two to three days per week.
From the employer
Senior Product Marketing Manager
UK: £75-85k | Netherlands: €80-90k per annum
Denmark: DKK 65-70k per month | Sweden: 830k – 930k SEK
Norway: 850 – 950k NOK
Puzzel: The Low-Down 🔍
Puzzel is a leading provider of cloud-based contact centre solutions, empowering businesses to deliver exceptional customer service. Our platform combines omnichannel contact centre, workforce management, and AI-driven analytics to optimize customer interactions and operational efficiency.
With 25 years’ experience since our foundation in Norway, we’re already #1 in the Nordics; growing rapidly in the UK and we are already seeing some great success in the Netherlands since opening the entity in mid-2024, but our ambition is to become the clear European market-leader in the coming years 🚀
Why we’re proud
Recognised as an Innovation and Growth Leader in the 2025 EMEA Customer Experience Platforms Frost Radar
2024 CX Awards Winner, ‘Best Mid-Market Contact Center Platform’
Puzzel was recognised as the 'most innovative European-founded CCaaS provider' and top 3 globally by Frost & Sullivan in 2023
Puzzel places high importance on work-life balance and flexible working hours - as recognised by Flexa, placing 16th overall for work:life balance in 2025!
We are working with Mercer on salary benchmarking, to ensure pay equality and market competitiveness
Read more about us here.
The opportunity
We’re looking for a Senior Product Marketing Manager to help shape how Puzzel brings products to market. You’ll sit at the intersection of Product, Sales, Partnerships, Customer Success, and Marketing - translating product value into clear messaging, positioning, and go-to-market strategies that drive adoption and growth.
This is a senior role with high visibility and a big opportunity to influence product direction, commercial success, and market perception.
What you'll do 🏡💻
Positioning & messaging
Own and evolve messaging and positioning across key products and target segments.
Turn product capabilities into customer value stories that resonate.
Build differentiated narratives against competitors and alternatives.
Go-to-market leadership
Lead end-to-end go-to-market plans for launches, updates, and new capabilities.
Proactively manage stakeholders across the organisation to influence and share information, in the right medium, at the right time across local and global audiences.
Create launch kits and enablement materials to drive adoption.
Drive business impact or growth using data, analytical thinking and structured presentation skills.
Sales enablement
Partner closely with Commercial teams to create tools that help win and retain customers:
pitch decks, battlecards, talk tracks, FAQs
Run internal enablement sessions and support commercial readiness
Customer & market insight
Develop deep understanding of customers, personas, industries, and buyer journeys
Define customer and market segment to identify, select and prioritize target segments to meet business needs
Translate insights into product-market fit improvements and stronger GTM execution
Monitor market trends and competitor moves
Content & campaign collaboration
Support demand generation campaigns with clear messaging and product expertise
Contribute to high-impact customer stories and product proof points
What you’ll bring
Strategic thinking paired with hands-on execution.
Clear communication and great stakeholder management.
High ownership, momentum, and ability to move fast in a scaling environment.
Strong collaboration skills - and the ability to influence without authority.
The must haves 💪
A minimum of 8 years of professional experience in product marketing, with at least 4 years in management, ideally in B2B SaaS company.
Demonstrated success owning GTM strategies and product launches.
Has experience shaping and taking to market a suite of products beyond individual isolated features or one-off campaigns.
Strong messaging skills — you can simplify complexity without losing nuance.
Confidence working with senior stakeholders across Product, Sales and Marketing.
Strong commercial mindset: you understand what drives pipeline and revenue.
The nice to haves ➕➕➕
Experience in CCaaS / customer experience / contact centre tech.
Experience working with multiple markets, languages, or regions.
Familiarity with enterprise buying cycles and procurement processes.
Strong interpersonal skills and ability to manage initiatives across multiple departments and stakeholders and with a flexible mindset.
Proactive, flexible and capable of working independently as well as working in a team.
Strategic thinker, able to balance long-term vision with short and medium-term goals.
The location
This role can be located in the UK, Denmark, Sweden, Norway or Netherlands.
NL: we are remote-first, but you’ll have access to use any Regus office in the Netherlands 2 days per week. The team try to get together at least once per week.
Other locations: expectation to be in office 2-3 days per week.
What’s In it for You? 💰
Competitive salary based on Mercer salary benchmarking data
Flexible, hybrid approach to working; split your time between the office and home
You get to be part of a fun, driven and supportive team
Annual Summer and Christmas parties
Excellent development opportunities and a great company culture
What to expect from the interview process ❔
Screening call with Talent Acquisition
1st interview with VP Revenue Marketing
2nd interview with Product team & CMO
Final panel presentation with managers from Product, Revenue & Marketing
Puzzel Values 🎯
Built on Trust – trust is an intrinsic Nordic value, upon which Puzzel has been built. We trust each other and our customers and partners trust us.
Stronger Together – working together in a genuinely collaborative way, with a shared purpose, we have an empowered organisation that is better equipped to delight customers and partners.
Stay Hungry – have a continuous hunger to raise our game, innovate and be the best we can be professionally.
Diversity & Inclusion 🌍
We want everyone at Puzzel to be their true, authentic selves at work irrespective of nationality, race, ethnicity, religion, sexual orientation, gender identity, physical ability, age, or economic background.
Whilst we are proud to already have a diverse workforce from across the globe, we are aware that things could always be improved – for example, we currently have a ratio of female 26:74 male employees, which whilst not uncommon for the tech industry (average in SaaS is 26% female), it’s far from ideal. So, what are we doing to improve this?
Our Global Leadership Team (C-suite) has shifted from 100% male to 50 male: 50 female in the past 18 months.
We have increased our % of female hires from 23.6% in 2021 to 38.5% in 2023.
We are partnering with the likes of Flexa, who have significantly higher-than-average talent pools of candidates from diverse backgrounds.
We are working with State Employment initiatives in Norway and Sweden to bring candidates through internship/apprenticeship routes and are investigating similar initiatives in the UK and Bulgaria.
By raising awareness and transparency, we are hoping to further attract a diverse workforce.
We are continuously striving to foster an inclusive and diverse environment, where everyone is celebrated for who they are. If there is anything we can do to support you in the interview process, or beyond, please let us know.
One Last Thing ☝🏻
Even if you feel you are only a 75% match for this role, we still want to hear from you. This list is purely indicative. Skills can always be learnt.
Please note that we are not able to provide sponsorship for this role, so you must have eligibility to work in the country you are applying for.
By applying you accept the terms of our Privacy Notice which can be found on our website. Puzzel are not considering candidates that do not have a work permit in the country we are hiring in.
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