Brand Activation Manager Ducray

Pierre Fabre Laboratories Open · verified Sep 16, 2026

Corporativo Legaria Full-time Manager Brand Marketing

Mid-level Brand Marketing role at Pierre Fabre Laboratories. Corporativo Legaria · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll build local marketing plans around consumer and health-professional journeys
You'll run omni-channel activation and check how field teams apply it
You'll protect the brand's local image and values
You'll bring local market feedback into global strategy and improve digital returns
You'll track budgets, KPIs and performance to recommend better actions

What you bring

You can turn audience profiles into practical local marketing plans
You can work with sales, digital marketing and e-retail teams
You can assess omni-channel activity and propose improvements

Who this fits

This role suits you if you can lead local brand activation while connecting sales, digital activity and market insight. It is a full-time position based at Corporativo Legaria in Mexico. The listing does not state experience or education requirements.

From the employer

Who we are ?

The Pierre Fabre Group is unique in France: 2nd Dermo-Cosmetics laboratory in the world and 2nd private French Pharmaceutical group. Our group is 86% owned by the Pierre Fabre Foundation, recognized as being of public utility by the French government and which is dedicated to improving access to quality care and medicines in the least favored countries. This original shareholders structure ensures the independence of the company.

Our mission: "Every time we take care of one person, we make the world a better place.

"To achieve this, we cooperate with healthcare professionals, our trusted partners around the world, relesentlessly drawing inspiration from nature and plants, and placing pharmaceutical ethics at the very heart of our operations.

We are established in 45 countries and in more than 130 countries thanks to distribution agreements. Opening up to the international market has always been at the heart of our strategy.

Our head office is located in a region that is close to our hearts: Occitanie, in particular the Tarn department, where the group was founded and has been established since its inception.

Pierre Fabre is an equal employment opportunity employer and does not discriminate against any applicant on the basis of race, color, age, national origin, ancestry, religion, gender, sexual orientation, gender expressionand identuty, disability, or any other kind of discrimination. You can find more about us here

Your mission

In close collaboration with sales teams, Digital marketing & e-retail (depending on the subsidiary) for your area :
- Participate in the development of a local marketing strategy
- Adapt consumer/health professional profiles targeted by the brand/franchise/product line to the local market and define their journeys and transform them into a local marketing plan to develop sales
- Take responsibility for implementing the omni-channel marketing activation plan in your area and monitor its application in relation to field teams
- Ensure correct adoption of the brand/franchise image and values locally
- Contribute to defining the brand/franchise global strategy by providing feedback on local market needs
- Contribute to developing digital strategy, in line with guidelines developed by the corporate digital division and ensure a good return on investment
- Measure the performance of omni-channel marketing action plans and propose plans for improvement
- Participate in drawing up and tracking the budgets and key performance indicators for the department

Who you are ?

We are convinced that diversity is a source of fulfillment, social balance and complementarity for our employees, which is why our offers are open to all, without restriction.