Senior Marketing Manager-Oral Healthcare
At a glance
Senior General Marketing role at Philips. Shanghai · full-time.
Pay not stated Marketing Manager salary
Growth Roles summary, based on the employer's posting.
What you'll do
- Lead end-to-end marketing activation for the oral healthcare category across every consumer decision touchpoint
- Control the marketing budget while owning category revenue and profit outcomes
- Take a new product category into additional channels and secure internal and external stakeholder support
- Shape the product portfolio and run the category's market introduction process
- Connect local sales, marketing, functional groups and the global category team as the local high-end shaver contact
What you bring
- A bachelor's degree is required for this role
- Bring at least eight years in consumer marketing management or business development, including category P&L ownership
- Show strong project management capability and fluency in both written and spoken English and Mandarin
- Use strategic business judgment, organized planning, execution, creativity and resilience in growth-focused work
Who this fits
You'll suit a senior consumer marketer who has owned P&L results and can move between strategy, execution and stakeholder coordination. The role is based in Shanghai and works with digital marketing, PR, e-commerce, sales and finance teams. Office-based work requires being in person at least four days per week.
From the employer
Job Title
Senior Marketing Manager-Oral HealthcareJob Description
Consumer ProductsPhilips Personalcare consumer products including: Electric toothbrushes, electric water flossers, electric shavers, hair dryers, beauty devices, etc.
In this role, you have the opportunity to
Build a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology;
You are responsible for
•Leading E2E marketing, execution of category B2C marketing activation plan, ensuring consumer insights-driven activations across all touchpoints in the consumer decision journey
•Managing the marketing budget, and being accountable for the top and bottom-line category results
•Launching an original product category into new channels, ensuring that buy-in and contributions are secured from relevant internal and external stakeholders
•Building and managing an innovative product portfolio, which includes ownership of the market introduction process for the category
•Cultivating dynamic relationships with local sales, marketing and functional teams and the global category team, as the primary local contact for the High-end shaver category
You are a part of
You will report to Oral Healthcare Marketing leader and collaborate with many other teams including Digital marketing, PR, E-commerce, Sales, Finance etc.,
To succeed in this role, you should have the following skills and experience.
•A Bachelor’s degree
•Minimum of 8 years’ experience in marketing management and/or business development in the FMCG/other consumer industry, including P&L management for a business category
•Knowledge and experience in e-commerce principles and tactics will be a plus
•Ability to think from a broad Business Perspective and strategically and out-of-the box, team player, planning & organizational skills, executor, accurate, stress resistant, creative, entrepreneur focused on growth
•Evidence of strong project management skills
•Fluency in written/spoken English and Mandarin.
Why should you join Philips?
Working at Philips is more than a job. It’s a calling to create a healthier society through meaningful work, focused on improving 3 billion lives a year by delivering innovative solutions across the health continuum. Our people experience a variety of unexpected moments when their lives and careers come together in meaningful ways.
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 4 days per week.
About Philips
We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more about our business.
• Discover our rich and exciting history.
• Learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care here.
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