International Business Marketing Manager Advanced Imaging
At a glance
Mid-level General Marketing role at Philips (Internal Job Postings List For Philips Contingent Workers). 4 Locations · full-time.
Pay not stated General Marketing salary
growthroles summary, based on the employer's posting.
What you'll do
- Set downstream marketing direction for Europe and selected international growth markets
- Prepare market-entry and launch plans around CE Mark and EU MDR milestones
- Shape portfolio positioning, then adapt sales, clinical, digital and training materials for local markets
- Train sales teams and distribution partners, while supporting their marketing needs
- Assess market potential, competitors, customer groups and reimbursement, then adjust plans using launch results
What you bring
- A bachelor’s degree in marketing, life sciences, business or a related discipline
- At least seven years in marketing or a related medical-device field
- A track record launching medical technologies in European or international markets
- Fluent English and knowledge of European MedTech regulation and reimbursement
Who this fits
This manager role suits someone who can turn complex market information into commercial plans and work across global and regional teams. You’ll travel internationally around thirty to forty percent of the time. Office-based teams work in person at least three days a week.
From the employer
Job Title
International Business Marketing Manager Advanced ImagingJob Description
Join Philips IGT-Devices Advanced Imaging at an important stage in the international expansion of its coronary imaging and physiology portfolio. You will lead downstream marketing and commercialisation across Europe and priority growth markets, helping position, launch and drive adoption of innovative technologies including HyperVue™, Starlight™ and X1-FFR™.
Working closely with global Marketing, Sales, Clinical Affairs, Regulatory Affairs, senior leaders and international market partners, you will translate market needs into effective launch strategies, localised content and strong commercial execution.
Your responsibilities
- Lead downstream marketing strategy for Europe and priority international growth markets.
- Develop market-entry and launch plans aligned with CE Mark and EU MDR milestones.
- Define compelling positioning and messaging for the Advanced Imaging coronary portfolio.
- Localise sales tools, clinical materials, digital assets and training content.
- Enable direct sales teams and distribution partners through training and marketing support.
- Analyse market potential, competition, customer segments, reimbursement and growth opportunities.
- Build relationships with KOLs, clinical champions and cardiology societies.
- Represent Philips Advanced Imaging at major international cardiology congresses.
- Develop regional digital campaigns to increase awareness and product adoption.
- Monitor launch performance, identify commercial risks and adapt strategies accordingly.
You are the right fit if
- You hold a bachelor’s degree in Marketing, Life Sciences, Business or a related field.
- You bring at least 7 years of marketing or related medical-device experience.
- You have successfully launched medical technologies across European or international markets.
- You understand European MedTech markets, regulatory requirements and reimbursement environments.
- You have experience in product marketing, sales enablement, segmentation and competitive analysis.
- You can translate complex market information into clear commercial strategies.
- You communicate effectively across cultures and collaborate well with global and regional stakeholders.
- You are organised, commercially minded and comfortable managing multiple priorities.
- Experience in interventional cardiology, intravascular imaging or cardiovascular devices is an advantage.
- You are fluent in English; additional European languages are beneficial.
- You are willing to travel internationally approximately 30–40%
Compensation & benefits
Doing meaningful work should come with fair, transparent rewards. The base salary range for this role is 21,900–36,499 ILS. We determine pay within the range using objective factors, like the skills the role requires, your relevant experience and the responsibility you'll have in this role, alongside internal equity and local market considerations.
This role is eligible for a bonus, with your rewards linked to KPIs & company results. We'll share the full approach and additional benefits with you during the interview process, so you can make a clear, informed decision.
How we work together
We believe that we are better together than apart. For our office-based teams, this means working in-person at least 3 days per week.
About Philips
Are you ready to do the work of your life to help the lives of others? Learn more about our business, discover our rich and exciting history and learn more about our purpose.
If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care.
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