Marketing Manager

Pernod Ricard pernod-ricard.com Open · verified Oct 13, 2026

Shanghai Full-time Manager General Marketing

At a glance

Manager-level General Marketing role at Pernod Ricard. Shanghai · full-time.

Pay not stated Marketing Manager salary

RoleGeneral Marketing

SeniorityManager

LocationShanghai

EmploymentFull-time

PostedApr 13, 2026 · 6mo ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Set a lasting, profitable direction for a brand or portfolio and guide its rollout across channels
Use business, consumer, shopper, customer and competitor insights to shape future strategy
Find opportunities for new business and develop marketing work and guidance
Track brand plans and marketing activity through KPIs, while managing the team and portfolio P&L

What you bring

You bring experience developing brand strategy and activating marketing in a local market
You can use business and consumer insights to guide strategy and assess results

Who this fits

This manager role suits someone who can combine local brand activation with long-term strategy, marketing execution and performance tracking. The role is based in Shanghai.

From the employer

Employees, working in Market Companies, handling the activation of one brand or a portfolio of brands and responsible for the local Marketing Mix by contributing to one or several missions below: - Define, develop and overview the implementation of a profitable long term strategy for global brands or the assigned portfolio of brands across channels - Leverage insights (Business, Consumer, Shopper, customer, competitor trends) for future strategic development - Identify and develop new business opportunities - Lead and develop marketing activities and guidelines - Track performance of brand strategy and/or effectiveness of marketing activities based on KPIs - Manage Team and Portfolio P&L Employees, working in Brand Companies with a focus on executing a brand strategy, align with category planning and growth equation: - Brand leader defining robust, long-term growth strategy with superior products, timeless stories and innovations to make our brands the most desired

Job Posting End Date:

Target Hire Date:

2026-05-01

Target End Date: