SEO & AEO Specialist
At a glance
Mid-level SEO role at Pavago. Remote, South Africa.
Pay not stated SEO salary
growthroles summary, based on the employer's posting.
What you'll do
- Audit client sites and improve their pages, metadata, internal links and overall structure
- Publish site changes in WordPress or another CMS, using local signals and location-focused content
- Write service pages, blog posts and landing pages shaped around search questions and intent
- Apply AEO methods to help content appear in AI search, snippets, voice search and answer results
- Review rankings, traffic and engagement, then coordinate calendars, deadlines and deliverables across client accounts
What you bring
- At least two years of practical SEO work, preferably with local or small-to-medium businesses
- You can write clear, persuasive, search-friendly content with strong English and careful editing
- You understand AEO and can structure content for featured snippets, People Also Ask and AI search
- You have used WordPress or another CMS and are familiar with Google Search Console, Google Analytics or another listed tool
- You can independently organize work across several client accounts and deliverables
Who this fits
This full-time remote role suits someone comfortable handling SEO, writing, publishing and delivery coordination across multiple client websites. You’ll work U.S. business hours and need to manage changing priorities proactively.
From the employer
Position Type: Full-Time | Remote
Working Hours: U.S. Business Hours
About the Role
We are looking for an SEO & AEO Specialist to manage on-page optimization, content creation, and search visibility for multiple client websites. You will combine strong SEO fundamentals with an understanding of how content is discovered through AI-driven search and answer engines. This role is ideal for someone who can write high-quality, optimized content, make website updates directly, and manage multiple client deliverables while staying organized and proactive.
Key Responsibilities
SEO & Website Optimization
- Audit and optimize client websites, including content, metadata, internal linking, and site structure.
- Make and publish website updates directly through WordPress or other CMS platforms.
- Apply local SEO best practices, including location-specific content and Google Business Profile signals.
Content & AEO
- Write well-researched, engaging content, including service pages, blog posts, and location-based landing pages.
- Apply Answer Engine Optimization (AEO) techniques to improve visibility in AI-driven search, featured snippets, voice search, and other answer-based results.
- Structure content around relevant questions and search intent while maintaining quality and readability.
Performance & Deliverable Management
- Monitor rankings, organic traffic, and engagement data to identify opportunities for improvement.
- Manage content calendars and deliverables across multiple client accounts.
- Track deadlines, flag blockers early, and ensure work is completed accurately and on time.
Required Experience & Skills
- 2+ years of hands-on experience in SEO, preferably working with local or small-to-medium-sized businesses.
- Strong content writing skills with the ability to create clear, persuasive, and SEO-friendly content.
- Practical understanding of AEO and AI-driven search principles.
- Experience structuring content for featured snippets, People Also Ask, and AI search visibility.
- Familiarity with SEO tools such as Google Search Console, Google Analytics, Ahrefs, SEMrush, or similar platforms.
- Experience working directly in WordPress or another CMS.
- Strong written English with excellent grammar, clarity, and attention to detail.
- Ability to manage multiple client accounts and deliverables independently.
What We're Looking For
The ideal candidate takes ownership of their work, stays organized across multiple projects, and communicates proactively when priorities or timelines change. You should be curious about how AI is changing search and willing to adapt your approach as the industry evolves. Care and attention to detail are especially important when making live website changes that directly impact clients.
Interview Process
- AI Screening
- Client Interview
- Offer Stage
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