Creative Director - LATAM - DTC Market

Paired Open · verified Sep 10, 2026

Remote Brazil Full-time Director Creative

Leadership Creative role at Paired. Remote, Brazil · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

You'll turn approved Loom scripts into scene-by-scene direction briefs for video editors
You'll define shots, B-roll, hooks, pacing, transitions, text overlays, and edit style
You'll select and guide talent, avatars, UGC creators, and visual concepts for stronger conversion
You'll refine ads with editors, writers, and media buyers using performance results
You'll research Meta ads, coordinate AI visual elements, and test new hooks while keeping creative consistent

What you bring

Video-editing experience with developing creative-strategy capability
Experience working with heavy direct-response or VSL brands
Familiarity with storyboards, visual-production workflows, audience research, and angle development
You work independently, learn quickly, and contribute ideas beyond execution
You want to grow from advanced editing or early strategy work into creative leadership

Who this fits

You’ll suit a fast-moving, direct-response creative environment where you can work remotely from Brazil. LATAM is strongly preferred, and an EST-adjacent time zone is favored. The role fits someone proactive and ideas-driven who wants to develop into a creative lead.

From the employer

We are looking for a skilled Creative Director to translate approved ad scripts into detailed, high-converting visual creative direction for our editing team. This role is central to our ad production process — taking scripts from copywriters and turning them into line-by-line creative direction documents that guide editors on shot selection, pacing, hooks, and editing style. The ideal candidate combines strong video editing instincts with a growing creative strategy skillset, and is ready to step into a creative lead path within a fast-paced, direct-response production environment.

Responsibilities

Take approved ad scripts (received via Loom from copywriters) and convert them into detailed, line-by-line creative direction documents for editors
Define visual storytelling, shot selection, B-roll, pacing, transitions, on-screen text, hooks, and editing style for each scene
Select and direct talent, avatars, UGC creators, and visual concepts to maximize conversion
Ensure ads follow direct-response best practices
Work closely with video editors, copywriters, and media buyers to iterate on winning creatives based on performance data
Research competitors and top-performing Meta ads
Maintain creative consistency while testing new hooks, angles, and formats
Coordinate AI B-roll and AI avatar integration into ad creatives
Collaborate with Denzel (senior visual direction) during onboarding

Requirements

Background in video editing, progressing toward creative strategy
Experience with heavy DR/VSL brands (e.g., Gundry MD, Dr. Marty, Gordon Ramsay Hippo-style brands)
Familiarity with storyboarding and visual production workflows
Some involvement in creative strategy (angle development, research, audience understanding)
Ideal candidate is a senior video editor or junior creative strategist looking to move toward a creative lead path
High IQ, sharp, and a fast learner
Proactive and able to operate independently
Creatively engaged and ideas-driven — not purely executional
LATAM strongly preferred, EST-adjacent timezone ideal

Benefits

USD Salary.
Ability to work remotely.