Head of Growth Marketing

Nooks nooks.ai Open · verified Aug 21, 2026

Hybrid San Francisco Full-time Director Growth Marketing

Leadership Growth Marketing role at Nooks. San Francisco · full-time · no salary stated · we estimate $190,000–$293,500.

Estimated pay

Nooks has not published a salary for this role. The figure below is our estimate, not theirs.

$190,000 – $293,500

What the middle half of lead growth marketing roles in San Francisco paid, among postings that did state a salary.

Worked out from 15 postings that stated pay, median $222,895. Last updated Aug 4, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Set the growth strategy for customer acquisition and pipeline expansion
Run paid, owned, organic, partner, and emerging digital acquisition channels
Improve discovery, engagement, and conversion across digital experiences
Create testing programs for campaigns, messaging, landing pages, and conversion paths
Lead Marketing Operations, systems, measurement, and a growing Growth Marketing team

What you bring

At least eight years leading growth, demand, performance, or digital marketing at a fast-growing B2B SaaS company
A record of building acquisition programs that produce measurable pipeline and revenue
Depth in paid media, website optimization, SEO, AEO/GEO, conversion optimization, webinars, and lifecycle acquisition
Experience building scalable Marketing Operations systems and measurement frameworks
Strong cross-functional leadership, analytical decision-making, experimentation, and AI-driven marketing skills

Who this fits

You’ll suit a senior growth marketer who can combine channel ownership, experimentation, analytics, and operational systems with team leadership. The role works closely with Sales, Product Marketing, Communications, Revenue Operations, and executive leaders, and it includes leading Paid Acquisition and Marketing Operations. The position is hybrid in San Francisco.

From the employer

About Nooks.ai:

Nooks is an applied AI lab building the Agent Workspace for GTM. We design AI agents that operate across the full sales action set, from account strategy to prospect research and outreach. Building 0→1 has never been easier, but selling at the speed of the market remains the last frontier for AI. Our mission is to 10x every seller by automating the busywork so they can focus on what humans do best: closing deals.

Today, over 1,500 customers run on Nooks, including Notion, HubSpot, Cursor, and Rippling. We’ve raised $70M+ from top VCs like Kleiner Perkins, which made its first sales-tech investment in over a decade with us. Since then, we’ve tripled ARR each year for 3 years running and grown a high-caliber team turning the art of sales into a scalable science.

About the Role:

We're looking for a Head of Growth Marketing to lead Nooks' Growth Marketing organization.

You'll own the strategy, channels, systems, and experimentation that drive customer acquisition and pipeline growth across every stage of the buyer journey. Your mission is to continuously expand our addressable audience, create new opportunities for the business, and improve how prospects discover, engage with, and convert through every digital touchpoint.

This role sits at the center of our go-to-market engine. You'll partner closely with Communications & Content, Product Marketing, Field & Executive Marketing, Sales, and Revenue Operations to translate great products, compelling stories, and memorable customer experiences into scalable growth.

You'll build and lead a Growth Marketing team and help build the foundation, operating model, and culture that enable Nooks to scale efficiently as we grow.

What You'll Do:

Build our growth engine
- Develop the strategy that drives sustainable customer acquisition and pipeline growth
- Continuously expand Nooks' addressable audience and identify new opportunities to reach enterprise buyers
- Build a diversified growth engine that balances paid, owned, organic, partner, and emerging acquisition channels
- Develop annual growth strategies that align investments to measurable business outcomes
Drive acquisition across every digital touchpoint
- Own the performance of every digital growth channel, including paid media, website, webinars, SEO, AEO/GEO, conversion optimization, and future acquisition programs
- Continuously improve how prospects discover, engage with, and convert through Nooks' digital experiences
- Partner with Brand, Communications, and Product Marketing to ensure exceptional storytelling is matched with exceptional performance
Build a culture of experimentation
- Establish experimentation as a core operating principle across the Growth Marketing team
- Develop testing frameworks across acquisition channels, landing pages, messaging, offers, website experiences, and conversion paths
- Leverage AI to accelerate testing, optimize campaigns, improve personalization, and increase team productivity
- Encourage rapid learning, data-driven decision making, and continuous optimization
Build world-class growth systems
- Lead Marketing Operations as the operational foundation of the Growth Marketing organization
- Ensure attribution, lead routing, automation, reporting, measurement, and data quality support confident business decisions
- Partner closely with Revenue Operations to create scalable systems that enable faster execution as the company grows
- Continuously improve operational efficiency through automation and AI
Build and lead a high-performing team
- Lead and develop a growing Growth Marketing organization, including Paid Acquisition and Marketing Operations
- Coach marketers to combine analytical rigor with creativity, curiosity, and experimentation
- Build operating rhythms, measurement frameworks, and planning processes that help the team execute at a high level

What You Bring:

8+ years of experience leading Growth Marketing, Demand Generation, Performance Marketing, or Digital Marketing at a high-growth B2B SaaS company
Proven track record of building acquisition engines that generate measurable pipeline and revenue growth
Deep expertise across paid media, website optimization, SEO, AEO/GEO, conversion rate optimization, webinars, lifecycle acquisition, and digital growth strategies
Strong analytical mindset with the ability to identify growth opportunities, diagnose bottlenecks, and make data-driven investment decisions
A relentless experimentation mindset: you constantly test new ideas, challenge assumptions, and optimize based on results
Experience leading Marketing Operations or partnering closely with Marketing Operations to build scalable systems and measurement frameworks
AI-first thinking with a passion for using AI to improve marketing performance, automate workflows, and uncover new growth opportunities
Strong cross-functional leadership with experience partnering closely with Sales, Product Marketing, Communications, RevOps, and Executive Leadership
Passion for building high-performing teams and developing exceptional marketers

Equal Employment Opportunity Statement

Nooks is an equal opportunity employer committed to fostering a diverse and inclusive workforce. We believe in providing equal employment opportunities to all individuals regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, age, disability, veteran status, or any other characteristic protected by law.

Nooks does not discriminate in hiring, promotion, compensation, or any other employment practices, and we are committed to ensuring a workplace that is free from discrimination, harassment, and retaliation. We encourage individuals from all backgrounds to apply and join our team.