Marketing & Sales Representative
Mid-level General Marketing role at New Charter Technologies (CTSI). CTSI TX - Midland · full-time.
Growth Roles summary, based on the employer's posting.
What you'll do
- Find and research prospects, then contact them through phone, email, events, and in-person outreach
- Qualify interest, create new opportunities, and pass promising leads to sales leadership
- Keep prospect databases and CRM activity records accurate and current
- Support lead-generation campaigns, website and social updates, and co-marketing efforts
- Measure campaign results, lead conversion, and pipeline contribution
What you bring
- A high school diploma, with college coursework preferred
- Strong written and verbal communication, plus the ability to start conversations and build rapport
- A self-directed, results-focused approach with solid organization and time management
- Comfort using computers, CRM platforms, and digital tools
- Knowledge of marketing, sales processes, lead qualification, or technology is preferred
Who this fits
This role suits someone who is comfortable with outbound outreach and accountable for activity and results. It is an on-site position in Midland, Texas, and requires driving to events, client locations, and trade shows. You will work with sales leadership and represent the company with professionalism, integrity, and confidentiality.
From the employer
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Who are we?
Computer Transition Services, Inc. (CTSI) has been dedicated to improving the lives and business success of our clients for over 39 years. We provide integrated solutions and professional services to meet technological and organizational needs, specializing in IT Solutions, Support, and Cybersecurity services across Texas and Eastern New Mexico.
At CTSI, a New Charter Company, we are seeking a Marketing & Sales Representative in Midland, TX (in other companies this person could hold the title of Business Development Representative, Lead Generation Specialist, Marketing Development Representative) to drive revenue growth through proactive lead generation, pipeline development, and client engagement.
This is an on-site position based in Midland, TX
In this role, you will collaborate with sales leadership, utilize CRM platforms, and execute outbound campaigns across phone, email, and in-person channels to generate qualified opportunities and build a strong pipeline.
In this role, you will collaborate with sales leadership, utilize CRM platforms, and execute outbound campaigns across phone, email, and in-person channels to generate qualified opportunities and build a strong pipeline. You will maintain professionalism, integrity, and confidentiality while representing the company positively in all interactions.
To be successful in this role, you will consistently execute outreach strategies, manage lead activity and data with precision, and contribute to marketing-driven pipeline growth while maintaining strong communication and organizational discipline. You will demonstrate accountability for your activity levels and results, proactively identifying opportunities to improve performance and exceed lead generation targets.
We understand that great candidates may not meet every requirement listed. If you meet around 70% of the qualifications and are excited about this role, we encourage you to apply.
General job duties include:
New Business Development Representative duties (Sales - Primary)
Identify, research, and target prospective clients within defined markets
Execute outbound prospecting efforts including calls, emails, and events
Build and maintain a consistent pipeline of new business opportunities
Qualify leads and coordinate hand-off to sales team or leadership for closing
Develop and maintain prospect databases and CRM records with accurate activity tracking
Establish initial relationships with decision-makers and key influencers
Support and participate in networking events, trade shows, and industry functions to generate new contacts
Collaborate with leadership to refine targeting strategies and outreach campaigns
Support marketing campaigns and outreach initiatives
Track campaign effectiveness and lead conversion metrics
Marketing Support duties (Secondary Focus)
Assist in developing targeted campaigns designed specifically for lead generation
Contribute content and ideas for email campaigns, outreach messaging, and digital engagement
Support website and social media updates with a focus on driving inbound leads
Coordinate with vendors and partners on co-marketing initiatives that produce measurable business opportunities
Help track and report on campaign effectiveness, lead conversion, and ROI
Required Experience:
High School Diploma
College experience preferred
Strong verbal and written communication skills
Ability to initiate conversations and build rapport
Self-motivated with a results-driven mindset
Preferred Experience:
Marketing, Business, Communications, or related experience preferred
Confidence in outbound communication (phone, email, in-person)
Ability to initiate conversations and quickly build rapport
Basic understanding of sales processes and lead qualification
Proficiency with computers, CRM systems, and digital tools
Strong organizational and time management skills
Familiarity with lead generation and business development strategies
Understanding of digital marketing as it relates to pipeline growth
Working knowledge of the technology industry
Ability to analyze prospects and identify business opportunities
Physical Requirements:
Must be able to operate a motor vehicle and travel to events, client sites, and tradeshows.
Compensation:
The compensation is expected to start at $30/hr ($60,000), plus commission. Our offer will be determined by multiple factors including candidate experience and expertise and may vary from the amount listed above.
CTSI is committed to creating an inclusive environment and is proud to be an equal opportunity employer. CTSI recruits, employs, trains, compensates, and promotes regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.
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