SEO Specialist

Nawy Real Estate Open · verified Oct 14, 2026

On-site Cairo Mid-level SEO

At a glance

Mid-level SEO role at Nawy Real Estate. Cairo.

Pay not stated SEO salary

RoleSEO

SeniorityMid-level

LocationCairo

WorkplaceOn-site

PostedOct 12, 2026 · 2d ago

Role brief

growthroles summary, based on the employer's posting.

What you'll do

Check English content against SEO standards for intent, keywords, links, page structure, metadata and search visibility
Review content regularly and decide what needs updating, combining, improving or removing
Use AI workflows to support research, idea generation and optimization, then catch factual errors and generic or repetitive writing
Track search and engagement results, including clicks, rankings, traffic and conversions, to find optimization opportunities
Report on content results and use performance data to refine SEO work

What you bring

At least two years in SEO content, digital content or editorial work, with strong English-language SEO experience
You understand AI-supported content workflows and newer search experiences such as AEO or GEO
You can analyze problems and use tools such as Google Search Console, GA4, Ahrefs, Semrush or comparable platforms

Who this fits

This role suits someone focused on English-language SEO content who can combine editorial judgment, AI-assisted workflows and performance analysis. It is based on-site in Cairo.

From the employer

SEO Content Quality & Optimization

Follow and help maintain SEO content guidelines and standards for English-language content
Ensure content follows SEO best practices across:

Search intent and topical relevance
Keyword targeting and semantic relevance
Internal linking
E-E-A-T
On-page SEO
Content structure and FAQs
Metadata
Entity optimization
AI-search visibility

Conduct regular content audits to identify opportunities for updating, consolidating, improving, or removing content
Help maintain consistency across English content in terms of tone of voice, terminology, formatting, accuracy, and SEO standards

AI Integration & Content Innovation

Use AI tools and workflows in the English SEO content production process to improve research, ideation, optimization, efficiency, and content scalability
Help develop and maintain AI prompting frameworks, templates, and workflows for different content types and SEO use cases
Regularly audit AI-assisted content to identify issues such as factual inaccuracies, hallucinations, generic or repetitive writing, keyword stuffing, lack of originality, poor search-intent alignment, and potential quality issues

Performance & Analytics

Monitor the performance of English SEO content using tools such as Google Search Console, GA4, Ahrefs, and AI visibility platforms
Analyze organic clicks, impressions, rankings, CTR, organic traffic, conversions, and content engagement
Identify content performance trends and translate insights into actionable optimization opportunities
Measure the impact of content updates and SEO initiatives and help refine the content strategy based on performance data
Prepare regular English SEO content performance reports, highlighting key results, insights, opportunities, and areas for improvement

Requirements

2+ years of experience in SEO content, digital content, or editorial roles, with strong experience in English-language SEO
Good understanding of AI-assisted content workflows and emerging AI search experiences, including AEO/GEO
Strong analytical and problem-solving skills
Experience using SEO and analytics tools such as Google Search Console, GA4, Ahrefs, Semrush, or similar platforms
Experience in the real estate industry is a strong plus, particularly experience creating SEO content for real estate platforms, property marketplaces, developers, or related businesses