Ecommerce Performance Manager (2)

MyRunway Open · verified Sep 10, 2026

Hybrid Cape Town Full-time Manager Ecommerce Marketing

Mid-level Ecommerce Marketing role at MyRunway. Cape Town · full-time.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Set the ecommerce growth plan across customer acquisition, conversion, and retention
Find and rank the business opportunities most likely to improve growth
Run CRO and experiments across product pages, landing pages, cart, checkout, and other digital touchpoints
Turn performance data into revenue-focused actions and testing plans that teams can apply broadly
Lead, coach, and develop the marketing team while aligning marketing, supply, tech, and operations

What you bring

A marketing, business, or related degree or diploma
At least five years in ecommerce, growth, or performance marketing
At least two years managing or mentoring people
Hands-on ecommerce growth and CRO experience, with strong performance optimisation skills
You can use ecommerce analytics tools, work across teams, and balance planning with execution

Who this fits

You’ll suit a hands-on manager who can set direction, make data-led decisions, and help a marketing team focus on high-impact work. The role is hybrid in Cape Town and involves collaboration across marketing, supply, tech, and operations. MyRunway says employment equity goals will inform its selection process.

From the employer

In a world full of potential…

Growth didn’t just need ideas. It needed direction.

Experiments were running. Data was flowing. But without a clear strategy, it was all just… noise.

Then… you arrived.

You don’t just see opportunities, you prioritise them. You don’t just test, you build systems that scale what works.

You understand the full ecommerce funnel and know how to optimise each stage for measurable impact.

And most importantly, you bring people with you.

At MyRunway, growth is a team sport. And you’re the one setting the pace.

What you’ll actually be doing:

Owning the end-to-end ecommerce growth strategy across acquisition, conversion, and retention
Identifying and prioritising the biggest growth opportunities across the business
Leading CRO, experimentation, and optimisation across all digital touchpoints
Owning and executing a structured CRO roadmap across product pages, landing pages, cart, and checkout, using testing to continuously improve conversion rates
Turning data into clear, actionable strategies that drive revenue growth
Collaborating with marketing, supply, tech, and ops to execute growth initiatives
Building and refining lifecycle strategies to increase repeat purchase and customer value
Creating structured testing roadmaps and ensuring learnings are implemented at scale
Reporting on growth performance in a way that drives decisions, not confusion

And importantly… leading the marketing team:

Coaching the team to think analytically, move fast, and execute with impact
Creating a culture of testing, learning, and continuous improvement
Ensuring the team is focused on the highest-impact work, not just busy work
Providing clear direction, feedback, and development plans

What we need from you:

A degree/diploma in marketing, business, or similar
5+ years experience in ecommerce, growth, or performance marketing
2+ years experience managing or mentoring a team
Strong hands-on experience in ecommerce growth, CRO, and performance-led optimisation
Comfortable working with ecommerce analytics tools and translating data into actionable growth insights
Confidence working with data, tools, and cross-functional teams
Ability to balance strategy and hands-on execution

What’s in it for you:

Real ownership of growth across a scaling ecommerce business
The opportunity to build and shape a high-impact team
Freedom to test bold ideas and back them with data
A business that values results, speed, and smart thinking

If you can spot growth, build it, and lead others to do the same, we want you.

MyRunway is committed to transformation and redressing of past inequalities. Our employment equity goals will be taken into account in our selection process.