Director Creative Strategy
Leadership Creative role at msgentertainmentholdingsllc. New York · $113,000–$175,000 base.
Growth Roles summary, based on the employer's posting.
What you'll do
- Shape new-business and renewal pitch narratives with Global Partnerships and Marketing
- Create and write presentations alongside designers
- Build relationships across Creative Studio, Global Partnerships, Marketing, and Social
- Learn MSG’s major brands and use that understanding in your strategy work
- Follow on-site appearance and presentation standards while supporting guests, partners, and team members
What you bring
- Bachelor’s degree in English, Communications, Journalism, Advertising, Anthropology, Psychology, or a related field
- At least ten years in brand or creative strategy, ideally in an agency or agency-like setting
- A strong record of winning or successfully delivering new-business pitches
- Ability to develop initial creative directions for content and activations, explain ideas clearly, and turn feedback into useful next steps
- Experience managing projects and enthusiasm for music, live entertainment, sports, and pop culture
Who this fits
You’ll suit a senior creative strategist who enjoys shaping pitches, connecting creative with partnerships and marketing, and working closely with designers and other teams. The role is based in New York and includes on-site appearance and presentation expectations. Interest in music, live entertainment, sports, and pop culture is important.
From the employer
Madison Square Garden Entertainment Corp. (MSG Entertainment) is a leader in live entertainment, delivering unforgettable experiences while forging deep connections with diverse and passionate audiences. The Company’s portfolio includes a collection of world-renowned venues – New York’s Madison Square Garden, Infosys Theater at Madison Square Garden, Radio City Music Hall, and Beacon Theatre; and The Chicago Theatre – that showcase a broad array of sporting events, concerts, family shows, and special events for millions of guests annually. In addition, the Company features the original production, the Christmas Spectacular Starring the Radio City Rockettes, which has been a holiday tradition for more than 90 years. More information is available at www.msgentertainment.com.
Who are we hiring?
We’re looking for a versatile, experienced strategist with proven success crafting compelling pitches. This is a highly-collaborative role that acts as a bridge among Creative, Global Partnerships, and Marketing, as well as other stakeholder groups. This person needs to be a thought leader, capable of crafting brand and new business storylines. They should also be comfortable working very closely with creatives and sitting within a creative department.
What will you do?
- Partner closely with the Global Partnerships and Marketing teams to shape the storylines for new business and renewal pitches. Marketing partners sponsor everything from spaces to content to giveaways to entire brands within the MSG Sports and MSG Entertainment ecosystems
- Work with designers to build and write presentations
- Immerse yourself in MSG’s iconic brands
- Develop strong relationships across the Creative Studio, Global Partnerships, Marketing, and Social teams
- Provide exceptional experiences for our guests, partners, and team members, including by adhering to our appearance and presentation guidelines while on-site.
What do you need to succeed?
- Bachelor’s Degree in English, Communications, Journalism, Advertising, Anthropology, Psychology or similar
- 10+ years of experience as a brand/creative strategist, preferably in an agency or agency-style environment
- Extensive success pitching new business
- Knowledge of and passion for music, live entertainment, sports, and pop culture
- The ability to:
- Concept thought-starter creative concepts for content and activations
- Clearly articulate ideas
- Constructively synthesize feedback
- Experience leading projects
Pay Range$113,000—$175,000 USD
At MSG, we recognize the importance of upskilling employees’ talents and strengths so they can drive their careers forward. We are proud to offer a robust set of tools and resources to help employees understand their interests and purpose, harness their talents and obtain the skills they need to reach the next step in their careers. Growth and longevity for our employees are top priorities here.
We value diversity and are looking for extraordinary employees of all backgrounds! MSG is an Equal Opportunity Employer and provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, sexual and reproductive health choices, national origin, citizenship, age, genetic information, disability, or veteran status. MSG complies with all applicable federal, state, and local laws governing nondiscrimination, including considering requests for reasonable accommodations as required.