Influencer Marketing Manager (Freelance)

Movers+Shakers Open · verified Sep 10, 2026

New York Manager Influencer Marketing

Mid-level Influencer Marketing role at Movers+Shakers. New York · no salary stated · we estimate $77,951–$105,250.

Estimated pay

Movers+Shakers has not published a salary for this role. The figure below is our estimate, not theirs.

$77,951 – $105,250

What the middle half of mid-level influencer marketing roles in New York paid, among postings that did state a salary.

Worked out from 12 postings that stated pay, median $95,000. Last updated Sep 6, 2026.

Role brief

Growth Roles summary, based on the employer's posting.

What you'll do

Source and manage creators through outreach, contracts, budgets, briefs, reviews, and final deliverables
Keep creator communication on track across onboarding, requirements, deadlines, reminders, and issue resolution
Review submissions for quality, accuracy, format, timing, and alignment, then coordinate needed fixes or reshoots
Track contracts, invoices, usage rights, asset delivery, and organized storage with internal teams
Work with Creative, Strategy, Production, and Business Partnerships on campaigns, trends, and creator ideas

What you bring

You have at least five years in creator or influencer marketing for social-first campaigns
You have worked with creators of different sizes and across multiple categories
You can organize several campaigns, timelines, deadlines, and creator relationships at once
You communicate clearly in writing and verbally, especially with creators
You know short-form video platforms such as TikTok, Reels, and Shorts

Who this fits

This suits you if you enjoy fast-moving creator work, stay highly organized, take initiative, and care about both detail and broader campaign goals. You’ll work remotely as a freelancer, with weekly hours that may change across one or more client accounts. Social campaign work can require responsiveness around the clock, and the role includes collaboration with several internal teams.

From the employer

We’re looking for a Freelance Influencer Marketing Manager to identify, recruit, and coordinate talent for our social-first campaign work (organic, paid, and always on). This is a remote Freelance opportunity that may vary in weekly hours on one or more client accounts.

RESPONSIBILITIES:

Creator Sourcing & Talent Management

End-to-end creator management inclusive of identifying, recruiting and outreaching to talent, managing contract negotiations/redlines, budgets, content review and guiding influencers/creators with their deliverables
Build and cultivate relationships with creators, influencers, managers, and agents
Source UGC and creator talent using platforms like IMAI and your professional network
Maintain a vetted, organized creator roster across paid organic social needs
Match creators to briefs based on brand, tone, platform, and content requirements
Build positive, professional relationships with creators to support long-term collaboration
Support our internal “Movers+Creators” program which houses creators across various areas that M+S will tap into for quick turnaround programs

Creator Communication & Coordination

Manage all creator communication end-to-end, including:

Outreach and onboarding
Brief delivery and clarification
Deadlines and deliverable expectations
Follow-ups and reminders

Ensure creators clearly understand briefs, content requirements, and brand guidelines
Proactively flag risks, delays, or misalignment to internal teams
Coordinate product samples as needed

Deliverables, Deadlines & Quality Control

Responsive to the unpredictable 24/7 nature of social media campaign execution
Set and manage creator deliverables, timelines, and submission requirements
Ensure accurate tracking of creator activity, deliverables, and performance data.
Monitor content to ensure assets are:

Complete
High-quality
On-brief
Delivered on time

Coordinate reshoots, corrections, missing lines, or pronunciation fixes as needed
Ensure creators submit footage in the correct formats and specs for paid and organic use

Contracts, Invoicing & Asset Tracking

Coordinate creator contracts, usage terms, and approvals
Ensure invoicing details are clear, accurate, and submitted on time
Track asset delivery status and usage rights across paid and organic channels
Partner with internal teams to ensure assets are stored, labeled, and accessible

Cross-Functional Collaboration

Collaborate and work cross-functionally with Creative, Strategy, Production and Business Partnership teams to ensure influencer initiatives are aligned with wider campaign and client goals.
Ensure creator outputs align with strategic intent, brand voice, and platform needs

Trends & Culture

Stay up to date on the latest influencer marketing trends across all social media platforms, with an emphasis on TikTok and FTC compliance requirements
Regularly analyze the competition and other best-in-class brands to inspire new ideas and executions – especially in new platform innovations
Contribute to team brainstorms and creative campaign ideation

Required Skills & Qualifications

Experience managing influencer & creator partnerships of all following sizes
Strong organizational and project management skills
Clear, confident written communication
Familiarity with short-form video content (TikTok, Reels, Shorts)
Ability to manage multiple creators and deadlines simultaneously

QUALIFICATIONS

5+ years of experience in Creator Marketing/Influencer Marketing on social-first campaigns
Experience working with a wide variety of creators & influencers across a variety of categories (from nano creators to Macro creators)
Strong organizational skills with attention to detail and follow-through
Ability to manage multiple timelines, campaigns, and creator relationships simultaneously
Resourceful, proactive self-starter comfortable taking initiative in fast-paced environments
Clear written and verbal communication skills, particularly in creator-facing contexts
Ability to collaborate effectively across teams and support senior leaders
Deep passion for TikTok; experience with TikTok influencers a big plus but not required
Passion for delighting clients and going above & beyond
Keen eye for detail with the foresight to think about the bigger picture
Deeply curious and passionate about the creator economy, with a pulse on major trends and shifts within the industry
Spreads joy!